Primer turns a company's ideal customer profile or account list into high-match B2B audiences and pushes them across consumer ad channels like Meta, Google, LinkedIn and Reddit, then measures real pipeline impact with website de-anonymization and holdout testing. Founded in 2019 and based in San Francisco, Primer resolves identities and runs enrichment waterfalls to deliver 3-5x better match rates than CSV uploads, helping growth and ABM teams prove advertising ROI instead of guessing at it.
Windfall is a San Francisco-based people intelligence and AI company that estimates the net worth, career signals, and giving capacity of every U.S. household, then plugs that data into the workflows that go-to-market and fundraising teams already use. Founded in 2016 by Arup Banerjee, Cory Tucker, and Dan Stevens, it serves more than 1,500 organizations - from Make-A-Wish to the University of Michigan - and raised a $65M Series B from Morgan Stanley Expansion Capital in 2025.
Openprise is a San Mateo-based enterprise SaaS company that builds a no-code RevOps Data Automation Cloud. Its platform handles the unglamorous plumbing behind revenue teams - cleansing, deduping, enriching, scoring, routing, and unifying B2B data across Salesforce, Marketo, HubSpot, Eloqua, Pardot and other GTM systems - so marketing, sales and ops teams can stop firefighting spreadsheets and start pulling levers.
Mark Godley is the CEO of LeadGenius, a Berkeley-based B2B data intelligence platform that combines AI with human computation to deliver precision contact data for enterprise go-to-market teams. A self-described C-suite startup junkie with 30 years of SaaS expertise, Godley joined LeadGenius in 2017 — first as President, then stepping into the CEO role — and has driven the company's pivot from a service-heavy model to a scalable SaaS platform serving 400+ enterprise customers across 42 countries including Google, Microsoft, Amazon, IBM, and Autodesk. Under his leadership, LeadGenius has distinguished itself as the first crowdsourcing company to set a minimum wage tied to the cost of living in each country of operation, building a global decentralized workforce of data researchers while remaining GDPR and CCPA compliant.
Mike Tung is the founder and CEO of Diffbot, the company behind the world's largest automated knowledge graph — a continuously-rebuilt database of 10+ billion entities and over a trillion facts extracted from the open web. A UC Berkeley EECS graduate and Stanford AI lab dropout, Tung spent 15+ years building Diffbot with minimal funding (under $15M total) into a platform used by Microsoft Bing, DuckDuckGo, Snapchat, and 400+ enterprises. In January 2025 he launched the Diffbot LLM, an open-source language model grounded in the knowledge graph, achieving top factual accuracy benchmarks among sub-100B models.
Ed King is the Founder and CEO of Openprise, a RevOps data automation platform headquartered in San Mateo, California. A mechanical engineer by training with an MBA from UC Berkeley, Ed spent over a decade in enterprise middleware and product management roles at IBM, Oracle, Qualys, and Axway before founding Openprise in 2013. He built the company to solve the data chaos he witnessed firsthand in go-to-market operations — enabling non-technical RevOps teams to automate complex data workflows without writing a single line of code. Under his leadership, Openprise has raised $57.93M in total funding, including a $25M Series B led by Morgan Stanley Expansion Capital in March 2024, and has been recognized as an Inc. Magazine Best Workplace three consecutive years.
Orange Slice AI (YC S25) is an AI-powered sales intelligence platform that uses real-time web signals to find high-intent prospects for B2B sales teams. Co-founded by Kishan Sripada and Vihaar Nandigala — who met on a Bollywood dance team at the University of Michigan — the platform lets sales teams generate targeted lead lists using plain English, enrich existing lists with live data, detect niche buying signals before competitors, and manage pipelines through conversation. Backed by $5.3M in seed funding co-led by 1984 Ventures and Moxxie Ventures, with Paul Graham as an angel investor, Orange Slice has attracted 5,000+ sales and RevOps teams including Oracle, Confido Health, Pirros, and Glass Health.