REI AMI (born Sarah Yeeun Lee) is a Korean-American singer, rapper, and genre-bending artist from Germantown, Maryland, who blends hip-hop, R&B, alternative pop, and pop-punk aggression into a sound entirely her own. After breaking through with Sub Urban's viral 'Freak' (2020) and debuting with her mixtape FOIL (2021), she catapulted to global stardom in 2025 as Zoey in Netflix's animated film KPop Demon Hunters, voicing and performing as part of the fictional K-pop trio HUNTR/X. Their single 'Golden' became Netflix's most-watched film's signature track, hit #1 on the Billboard Hot 100, and won both a Grammy and an Oscar — firsts for any K-pop song.
Snow Wife (Emily Leann Snow) is a queer hyperpop and maximalist dance-pop artist based in Los Angeles who broke out in 2023 with the viral single 'American Horror Show' (55M+ Spotify streams) and her debut EP QUEEN DEGENERATE (146M+ total streams). A trained dancer of 10+ years turned bedroom songwriter, she launched her celebrated 'Bodyology era' in 2025 with the EP BODYOLOGY — her most ambitious project, blending club music, dance choreography, and queer pop maximalism. With nearly 900K monthly Spotify listeners, a Governors Ball 2025 performance, a Gold House Future Music Accelerator selection, and major press coverage from Rolling Stone, SPIN, The FADER, and Nylon, Snow Wife has become one of indie pop's most exciting rising voices.
Sofia Isella is a Los Angeles-born, 21-year-old indie-pop musician crafting sharp, cinematic dark pop about womanhood, rage, and the absurdity of modern life. Classically trained on violin from age two and daughter of Oscar-winning cinematographer Claudio Miranda, she grew up between Taiwan, Australia, and New Mexico before channeling her itinerant childhood into ferociously literary songwriting. Her 2023 viral breakout 'Hot Gum' (16M+ streams) led to opening for Taylor Swift at Wembley Stadium before 90,000 fans in August 2024, where Swift personally sent her a handwritten letter praising 'Everybody Supports Women.' By April 2026, Isella has released four EPs and surpassed 150 million worldwide streams, headlining sold-out shows across Europe and the US on her 'Her Desire, The Nemesis' tour.
The Marías are a Los Angeles-based indie/alternative band led by Puerto Rican vocalist María Zardoya and drummer-producer Josh Conway, blending psychedelic soul, dream-pop, and bilingual lyricism into a hazy, cinematic sound. From viral Craigslist couch photoshoots to surviving a bandmate breakup, a Bad Bunny co-sign, and a Billie Eilish TikTok that sent 'No One Noticed' to #22 on the Hot 100, the band turned 10 years of underground hustle into a Grammy Best New Artist nomination at the 68th Annual Grammy Awards in 2026.
Lia Haberman is a creator economy strategist, educator, and the author of ICYMI — a weekly newsletter read by 45,000+ marketers, brand social teams, and creators. Teaching social media and influencer marketing at UCLA Extension since 2018, she built her reputation as an independent, no-nonsense analyst who helps brands and creators navigate a landscape that reinvents itself every six months. With clients ranging from Google to Disney and a Threads following that dwarfs her Instagram audience, she practices what she preaches.
Amanda Natividad is VP of Marketing and Chief Evangelist at SparkToro, the audience research platform co-founded by Rand Fishkin. She coined the term 'zero-click content' — the practice of creating platform-native content that delivers full value without requiring a click — and turned it into a framework, a podcast, a consultancy, and a forthcoming book. A trained chef and former tech journalist before she was ever a marketer, Amanda brings a rare blend of narrative discipline, culinary generosity, and data-driven rigor to a field that often settles for one of the three. Her newsletter 'The Menu' reaches 16,000+ subscribers and was named by Forbes among the top marketing newsletters. She has 200,000+ combined social followers and has guest lectured at Columbia Business School, Cornell, Stanford, and the University of Washington.
Joanne McNeil is an American writer, editor, and art critic who sits at the curious crossroads of internet culture and contemporary art. Best known for 'Lurking: How a Person Became a User' (2020) - a critical history of the internet told from the perspective of ordinary users - she followed it with her debut novel 'Wrong Way' (2023), a tech-industry satire about precarious gig labor. Formerly editor of Rhizome at the New Museum and founder of The Tomorrow Museum blog, she has written for Frieze, Wired, the Los Angeles Times, and the Boston Globe. She holds the inaugural Carl & Marilynn Thoma Art Foundation Arts Writing Award and has been a fellow at the Logan Nonfiction Program, a resident at Eyebeam, and an instructor at the School for Poetic Computation. Her next nonfiction work, 'Too Early for the Future,' is forthcoming from MCD/FSG.