Kees Hertogh is Vice President of Public Sector & Healthcare Marketing at Microsoft, based in Redmond, Washington. A Netherlands-born executive who joined Microsoft via the 2002 Navision acquisition, he has spent over two decades at the company rising from product management on Microsoft Dynamics AX through to VP-level leadership over the global marketing strategy for Microsoft's healthcare, life sciences, education, and government verticals. He is the primary public face of Microsoft Dragon Copilot - the AI clinical workflow assistant reaching 100,000+ clinicians - and a prolific industry blogger and conference speaker on responsible AI in healthcare.
Sher Baig is the Founder and CEO of CyberSalus (Cyber Salus Inc.), a global MedTech cybersecurity company protecting medical devices and clinical ecosystems across 150+ hospitals worldwide. With 17+ years of healthcare experience - including a decade building GE Healthcare's global Medical Device Cybersecurity commercial organization from the ground up - Baig launched CyberSalus around 2022, scaling it to manage over 2-3 million medical device endpoints. He also serves as an Advisor to the Ministry of Health, Singapore on medical device cybersecurity policy, and is a recognized speaker at HIMSS, Arab Health, and Hospital Management Asia conferences.