Specialized Bicycle Components is a Morgan Hill, California maker of high-performance bicycles, components and gear founded in 1974 by Mike Sinyard. It built the first mass-produced mountain bike, the 1981 Stumpjumper, and today designs road, mountain, gravel and Turbo e-bikes alongside helmets, apparel and the Retul fit system. With roughly 1,300 employees and an estimated $500M in revenue, it is one of America's 'Big Three' bike brands and a fixture in pro road, mountain and triathlon racing.

Mike Sinyard founded Specialized Bicycle Components in 1974 after selling his VW van for $1,500 to bicycle around Europe. He brought back Cinelli parts in a duffel bag, ran the company from a trailer, and a few years later put the first mass-produced mountain bike, the Stumpjumper, on the floor of bike shops that initially called it a big kid's BMX. Today he is Founder, Chairman and self-titled Chief Rider Advocate at Specialized, headquartered in Morgan Hill, California.