A funding round makes a headline. Equity asks what happens next - and turns the business of startups into a conversation you can actually use.

An argument about the gap between getting covered and being known. TechCrunch runs a finite front page and turns away nearly everyone who pitches it, yet its stories now feed the AI systems that answer questions about the technology economy. The piece separates the editorial question - will a reporter find us interesting today - from the retrieval question - does enough structured, freshly dated material about us exist for a machine to find. It makes the case that press coverage is a moment while a continuously published public record is memory, and that a YesPress Newsroom is the second thing: an always-on, structured record of launches, hires and expertise that compounds on the days no reporter writes back.
Susan Hobbs is the Global Operations Chief of Staff to the CEO at Automattic, the company behind WordPress.com, WooCommerce, Tumblr, and a portfolio of open-source web infrastructure. A veteran Silicon Valley operator who started as a public school teacher, she has spent two decades at the intersection of technology, media, and startups - as first hire at acquired companies (Codian, CoTweet), programming architect behind TechCrunch Disrupt, a partner at CrunchFund, and an operations leader at Cloudflare before landing at Automattic. An active angel investor, board member, and arts patron, she brings rare cross-functional range to high-stakes organizational roles.
Neil Tewari is the 24-year-old co-founder and CEO of Conversion (conversion.ai), an AI-native B2B marketing automation platform based in San Francisco. A UC Berkeley dropout at 19, he and co-founder James Jiao built Conversion from their dorm room into a company serving 4,000+ businesses with nearly $10M ARR and $30M in total funding, including a $28M Series A led by Abstract Ventures announced in 2025.

Cameron Christoffers is VP of Strategy, Programs & Sales Development at Salesforce's Next Gen Platform Org - the team behind Agentforce, Data Cloud, MuleSoft, and Heroku. A Stanford-trained engineer and Division I volleyball player turned tech executive, Cameron carved an unlikely path from Raytheon labs to TechCrunch intern desks to leading sales strategy at one of the world's largest enterprise software companies. He bridges the technical and the commercial with rare fluency, having built his career at the intersection of platform thinking and revenue execution.

Haje Jan Kamps is a Dutch-born journalist, serial founder, and pitch coach who turned a decade covering startups for TechCrunch into an AI-powered pitch deck review service. Best known for his long-running 'Pitch Deck Teardown' series analyzing real decks from companies that raised $125K to $500M, he now runs Pitch Guide - an AI tool that reviews startup pitch decks against 250+ criteria. A former hardware founder (Triggertrap), VC portfolio director (Bolt), and prolific author of 8+ books, he brings rare operator-journalist-investor perspective to early-stage startup fundraising.