PersonFounderExecutive
Misbah Uraizee
Misbah Uraizee is the co-founder and CEO of Nectar Social, the Palo Alto agentic operating system that runs brand conversations in DMs, comments and group chats at machine scale. A Yale biotech grad who spent a decade building product at Microsoft, Meta and Twitter - leading News Feed and creator monetization for billions of users - she left Meta in 2023 with her sister Farah to build Nectar. The company exited stealth in 2025 and raised a $30M Series A led by Menlo Ventures' Anthropic-backed Anthology Fund in May 2026, powering more than 10 million conversations a week for brands like e.l.f. Beauty, Figma and Liquid Death.
misbah uraizeenectar socialnectar agentagentic marketingsocial commerceai social os