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Showing 30 results for bootstrapped
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LEGEND!
Rashad Hossain
RH
PersonFounderOperator
Rashad Hossain

Rashad Hossain is the founder and CEO of RYZE Superfoods, the mushroom coffee brand he started in his mother's basement in March 2020 and grew into a multimillion-dollar direct-to-consumer company. A Harvard economics graduate who quit a brand-marketing job at Kraft Heinz to build a coffee he would actually want to drink, he blended six functional mushrooms with organic arabica into a product that has racked up more than 175,000 customer reviews. He earned a spot on the Forbes 30 Under 30 Food & Drink list in 2022. Before RYZE he founded Keepspace, a social journaling platform that won a $50K Harvard innovation award and later became the HOW I RYZE gratitude app.

ryze superfoodsmushroom coffeefounderceoharvardforbes 30 under 30
LEGEND!
Will Nitze
WN
PersonFounderOperator
Will Nitze

Will Nitze is the founder and CEO of IQBAR, a brain-and-body nutrition brand he built from a Kickstarter campaign into a nine-figure CPG company selling plant-based protein bars, hydration mixes, and instant coffee in more than 10,000 retail doors. A Harvard psychology and neuroscience graduate who once sold software to oil-and-gas companies, he formulated his first products with no food-science background, scaled IQBAR past 100 million bars sold, and now hosts the founder podcast Eating Glass.

iqbarfounderceocpgfunctional-nutritionprotein-bars
LEGEND!
Curtis Herbert
CH
PersonFounderEngineer
Curtis Herbert

Curtis Herbert is an independent iOS developer and the solo founder behind Slopes, the Apple Design Award-winning app skiers and snowboarders use to track their days on the mountain. He spent nine years growing it from a $10,600 side project into a million-dollar business, documenting every revenue chart and hard lesson in public through his Slopes Diaries and Slopes Dev newsletter. He runs Breakpoint Studio out of Boulder, Colorado, and treats indie app development like a craft, taking cues from web businesses rather than other apps.

indie ios developerslopesski tracking appapple design awardbuild in publicbreakpoint studio
LEGEND!
Ahmed Khattak
AK
PersonFounderOperator
Ahmed Khattak

Ahmed Khattak is the founder and CEO of US Mobile, the only American carrier built natively on the public cloud that lets customers ride and switch between all three major networks (Verizon, AT&T, T-Mobile) on demand. A Pakistani immigrant who landed on an F1 student visa, he spent a decade clawing US Mobile to $100M in annual recurring revenue, then doubled it to $200M in nine months. Before that he co-founded GSM Nation, a $130M unlocked-phone marketplace that taught him how the carriers really make money.

us mobilemvnotelecomwirelessfounderceo
LEGEND!
Justin Welsh
JW
PersonFounderCreator
Justin Welsh

Justin Welsh is a writer and solopreneur who turned a 2019 burnout into one of the internet's most-studied one-person businesses. After scaling SaaS sales teams to nine figures, he walked away, moved to the Catskills, and started writing online daily. His business - powered by The Saturday Solopreneur newsletter, the LinkedIn Operating System, and a stack of self-serve digital products - has crossed roughly $10M+ in cumulative revenue at an ~89% margin with zero employees and zero ads.

solopreneurthe saturday solopreneurlinkedin operating systemcreator economynewsletterone-person business
FUNDED!
Toptal
T
Fully remote (no physical headquarters); registered in Wilmington
CompanyMarketplaceSaas
Toptal

Toptal is a fully remote talent marketplace that connects companies with freelance software developers, designers, finance experts, product managers, and project managers it claims represent the top 3% of applicants. Founded in 2010 and famously bootstrapped after a single seed round, Toptal built a profitable, distributed business around one promise: skip the resume pile and hire pre-vetted, elite talent in days rather than months.

2010Founded
Fully remote (no physical headquarters); registered in WilmingtonHQ
~$1.4 millionSeed
freelance marketplacetop 3% talentsoftware engineeringremote workdevelopersdesigners
FUNDED!
ActiveCampaign
A
Chicago
CompanySaasAi
ActiveCampaign

ActiveCampaign is a Chicago-based marketing automation platform that helps over 180,000 businesses in 170+ countries connect with their customers through email marketing, CRM, SMS, and AI-powered automation. Founded in 2003 by Jason VandeBoom - who bootstrapped it solo for 13 years before raising $360M - the company reached a $3B valuation in 2021 and now generates $250M+ in annual recurring revenue. Its platform is particularly strong for small and mid-sized businesses that need sophisticated automation without enterprise-level complexity or cost.

2003Founded
ChicagoHQ
$240 millionSeries C
email-marketingmarketing-automationcrmsaassmall-businessai
FUNDED!
Agile CRM
AC
Dallas
CompanySaasEnterprise
Agile CRM

Agile CRM is a Dallas-based, bootstrapped SaaS company founded in 2013 that offers an all-in-one CRM platform combining sales, marketing automation, and customer service tools. Targeting small and medium-sized businesses, it provides enterprise-grade features — contact management, email campaigns, helpdesk ticketing, lead scoring, and 50+ integrations — at a fraction of the cost of Salesforce or HubSpot. With a free plan supporting up to 10 users, paid tiers starting at $8.99/user/month, and 15,000+ customers worldwide, Agile CRM has grown to $2.7M in annual revenue entirely without external funding.

2013Founded
DallasHQ
crmsales-automationmarketing-automationcustomer-servicesmball-in-one
FUNDED!
Close CRM
CC
San Francisco
CompanySaasEnterprise
Close CRM

Close is a bootstrapped, profitable sales CRM built for small and mid-sized teams that want to spend less time on admin and more time actually selling. Founded in 2013 out of a San Francisco sales agency, it combines pipeline management, built-in calling, email, and SMS into one platform - no integrations required. With $17M+ ARR and a fully remote team across 40+ countries, Close has grown almost entirely without venture capital, making it one of the more unusual success stories in SaaS.

2013Founded
San FranciscoHQ
~$250K totalAngel
crmsalessales-automationstartupsmbbootstrapped
LEGEND!
Alex Hormozi
AH
PersonFounderInvestor
Alex Hormozi

Alex Hormozi is an Iranian-American entrepreneur, investor, and author who built and exited seven companies without outside capital before founding Acquisition.com, a holding company with 16+ portfolio businesses generating $200M+ in annual revenue. His $100M book series has sold over 5 million copies, including $100M Money Models which broke the Guinness World Record for fastest-selling non-fiction book in August 2025. He co-runs Acquisition.com with his wife and CEO Leila Hormozi and is a co-owner of Skool.com.

entrepreneurbusinessacquisitiongym-launchskoolauthor
LEGEND!
Adrian Ridner
AR
PersonFounderExecutive
Adrian Ridner

Adrian Ridner is the CEO and Co-Founder of Study.com, one of the world's most visited online education platforms serving 34+ million monthly users. An Argentine-Jewish immigrant who navigated multiple countries before settling in California, Ridner built Study.com from a bootstrapped startup in 2002 into a 4,100-person company offering 20,000+ micro-video lessons and 200+ transferable college courses. His Working Scholars program has saved graduates $20 million in tuition and is particularly focused on first-generation college students and students of color. Ridner is a recipient of the ASU+GSV 2022 Innovator of Color Award and Silicon Valley Business Journal's 40 Under 40.

ceoco-founderedtechstudy.comonline-educatione-learning
LEGEND!
Ben Ho
BH
PersonFounderEngineer
Ben Ho

Ben Ho is the Singapore-based founder of Hex (hex.sg), a web design and development studio, and the creator of Sendy - a widely-used self-hosted email newsletter application powered by Amazon SES. A self-taught designer and programmer, Ben co-founded Hex with Melly Fong in 2007, building websites and web applications for major brands like Sony, Nokia, Levi's, Changi Airport, and Tiger Beer. His best-known product, Sendy, launched in August 2012 and transformed the email marketing economics for thousands of businesses by offering a one-time $69 fee to send newsletters at a fraction of the cost of platforms like Campaign Monitor - roughly $1 versus $150 per 10,000 emails via Amazon SES.

web designweb developmentsingaporesendyemail marketingbootstrapped
FUNDED!
Surge AI
SA
San Francisco
CompanyAiEnterprise
Surge AI

Surge AI is a San Francisco data annotation company that produces high-quality human-labeled datasets and RLHF feedback for the world's leading AI labs - OpenAI, Google, Anthropic, Meta and Microsoft among them. Founded in 2020 by ex-Twitter and ex-Facebook ML engineer Edwin Chen, it bootstrapped to roughly $1.2B in annual revenue with around 110 employees and a labeler network reported near one million.

2020Founded
San FranciscoHQ
$0 external (through mid-2025)Bootstrapped
rlhfdata labelingai training datahuman-in-the-loopllmdata annotation
LEGEND!
Darwin Thangappan
DT
PersonExecutiveFounder
Darwin Thangappan

Darwin Thangappan is the CEO and founder of ASIR Technologies, a bootstrapped enterprise technology company headquartered in Milpitas, California, with development operations in Bangalore, India. A mechanical engineering graduate turned software entrepreneur, Darwin spent nine years at Oracle building and managing JD Edwards EnterpriseOne before launching ASIR Technologies in 2014. Under his leadership, the company has grown to 75+ employees and developed ACRA Suite, a 100% no-code automation platform that slashes regression testing time by 60% across JD Edwards, Oracle E-Business Suite, SAP, and Salesforce environments. Honored by Marquis Who's Who in 2025 for excellence in technology and product development, Darwin also holds a U.S. patent for computer user interface technology.

ceofounderoraclejd-edwardserpenterprise-software
LEGEND!
Ken Kopilevich
KK
PersonFounderExecutive
Ken Kopilevich

Ken Kopilevich is the Co-Founder and CEO of NEKLO LLC, a bootstrapped custom software development firm he built from a small startup in 2008-2009 into a 200-person global operation with $15.9M in annual revenue and a 5.0 Clutch rating. Working from Novato, California, he oversees a company that spans FinTech, eCommerce, and Healthcare software, with development centers in Eastern Europe. A dual-degree engineer with an MS from UC Berkeley and an MS from Riga Polytechnic University, Ken spent years at companies like AiBUY and Connected Life before channeling that experience into NEKLO, which has completed 450+ projects and retains 85% of its clients year over year.

ceoco-foundersoftware-developmentcustom-softwareecommercemagento
LEGEND!
Rebecca Shostak
RS
PersonFounderExecutive
Rebecca Shostak

Rebecca Shostak is the co-founder and CEO of Flodesk, a design-first email marketing platform that reached $36 million in annual recurring revenue without a single dollar of outside funding. A Silicon Valley native who taught herself Photoshop at 10, designed merchandise for Rihanna and Linkin Park, and built a company that Y Combinator rejected - then outgrew - Shostak turned a template shop frustration into a platform serving over 100,000 small businesses worldwide. Now steering Flodesk into AI, she spent five months in Vietnam with her engineering team building proprietary technology and filing seven patents.

email-marketingsaasdesignbootstrappedsmall-businessai
LEGEND!
Edwin Chen
EC
PersonFounderEngineer
Edwin Chen

Edwin Chen is the Founder & CEO of Surge AI, the AI data infrastructure company that became Anthropic and Google's secret weapon for model training and evaluation. A former ML scientist at Google, Twitter, Dropbox, and Facebook, Chen bootstrapped Surge AI from his San Francisco apartment in 2020 to over $1.2 billion in annual revenue with fewer than 110 employees - no venture capital, no sales team. TIME named him one of the 100 Most Influential People in AI in 2025, and Forbes put him on the 400 list as one of the youngest billionaires. Surge's platform powers RLHF, supervised fine-tuning, and custom evaluations for the world's leading AI labs.

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Sunil Patro
SP
PersonFounderExecutive
Sunil Patro

Sunil Patro is the Founder and CEO of Signeasy, the electronic signature and contract management platform he built after a frustrating afternoon hunting for a fax machine in Riviera Maya, Mexico in 2009. He bootstrapped the company for over a decade, coded the first version from hostels across Central and South America, and grew it to 10 million users across 180+ countries before taking any outside funding. A former Microsoft software engineer and IIT Kharagpur graduate, Patro has made a career out of making complex workflows embarrassingly simple.

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Grey Baker
GB
PersonFounderInvestor
Grey Baker

Grey Baker is a Cambridge-educated mathematician turned software entrepreneur best known for bootstrapping Dependabot to $14k MRR before selling it to GitHub in 2019, then growing GitHub Advanced Security to $140M ARR. A former McKinsey consultant who taught himself to code in six months, cycled 30,000km around the world between startups, and co-founded YC S23 company Pincites (AI contract negotiation, acquired by Filevine in 2025), he now serves as a Visiting Partner at Y Combinator.

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Nathan Xu
NX
PersonFounderExecutive
Nathan Xu

Nathan Xu (also known as Xu Gao) is the co-founder and CEO of Plaud AI, the company behind the world's best-selling AI voice recorder and notetaker. A serial entrepreneur who failed three times before hitting gold, Xu bootstrapped Plaud from a Kickstarter campaign in 2023 to $180M+ ARR by 2025 - without a single dollar of venture capital. His credit-card-sized Plaud Note and wearable NotePin devices, which transcribe, summarize, and analyze conversations in 112 languages, have shipped to over 1.5 million users in 170+ countries. Based in San Francisco with roots in Wuhan, China, Xu represents a new breed of transpacific founder betting that the next great hardware platform fits in your pocket - or around your neck.

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William Hockey
WH
PersonFounderExecutive
William Hockey

William Hockey co-founded Plaid - the invisible rails that power Venmo, Coinbase, and thousands of fintech apps - then quietly bought a bank. As co-founder and co-CEO of Column, he built the only nationally chartered bank designed for developers, processing 40% of Bay Area fintech money movement with a 110-person team generating $200M in revenue and $100M+ in free cash flow. No outside investors, no VC dilution, just a former farm kid from Central California who learned that the best way to fix broken financial infrastructure is to own it.

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Andrew Wilkinson
AW
PersonFounderInvestor
Andrew Wilkinson

Andrew Wilkinson is a Canadian entrepreneur, investor, and author who built Tiny - a publicly traded holding company (TSX: TINY) often called 'the Berkshire Hathaway of the internet' - from a one-man design agency he started with $200 at age 20. Having dropped out of university after less than a year, he transformed a $6.50/hour barista gig into a billion-dollar empire of 32+ internet businesses including Dribbble, AeroPress, Letterboxd, and Serato. His 2024 memoir 'Never Enough: From Barista to Billionaire' became a USA Today bestseller and candidly explores why wealth didn't bring happiness, his ADHD diagnosis, and his commitment to giving away most of his fortune through the Giving Pledge.

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David Siteman Garland
DS
PersonFounderCreator
David Siteman Garland

David Siteman Garland (DSG) is a St. Louis-based entrepreneur, author, and online course pioneer who turned a Bar Mitzvah savings account into a multi-million dollar media and education empire. Founder of The Rise To The Top — self-branded as 'The #1 Non-Boring Resource For Building Your Business Smarter, Faster, Cheaper' — he has generated $10M+ in online course sales, built an email list of 85,000+ subscribers, and taught 5,000+ students in 100+ countries through his flagship program Create Awesome Online Courses. A Wiley-published author, Inc. 500 honoree (#938, 2017), and co-founder of software companies Course Cats and Nrdly, DSG is also the founder of STL Maccabi Basketball and grandson of cancer research philanthropist Alvin J. Siteman.

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Jason Fried
JF
PersonFounderOperator
Jason Fried

Jason Fried is the co-founder and CEO of 37signals, the bootstrapped software company behind Basecamp, HEY, and ONCE. A contrarian voice in tech, he has spent 25+ years arguing that smaller is smarter, calm beats hustle, and profitable beats funded. He co-wrote Rework - a Wall Street Journal and New York Times bestseller - and his TED Talk on why work doesn't happen at work has millions of views. Along with co-founder David Heinemeier Hansson, he has built one of the most influential (and deliberately small) software companies in history.

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Greg Isenberg
GI
PersonFounderInvestor
Greg Isenberg

Greg Isenberg is the CEO and co-founder of Late Checkout, an 8-figure bootstrapped holding company that builds community-first internet businesses. Known as 'The Community Guy' in startup circles, he has two startup exits under his belt (5by to StumbleUpon, Islands to WeWork), hosts The Startup Ideas Podcast (top 0.1% tech podcast), writes a Substack newsletter with 150K+ subscribers, and has built a 500K+ following on X by giving away startup ideas for free. His ACP Framework (Audience-Community-Product) has become a widely adopted playbook for modern founders.

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Nathan Barry
NB
PersonFounderCreator
Nathan Barry

Nathan Barry is the founder and CEO of Kit (formerly ConvertKit), a $45M+ ARR bootstrapped email marketing and creator platform serving 60,000+ creators. A former self-taught designer who dropped out of Boise State, Barry built ConvertKit from $0 to a $200M valuation without a dollar of venture capital, turned down a $200M acquisition from Spotify, wrote viral frameworks like 'The Ladders of Wealth Creation,' and is now building Kit as the operating system for the creator economy while also flying a Cirrus SR22T, farming, and investing in a historic ghost town.

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Noah Kagan
NK
PersonFounderOperator
Noah Kagan

Noah Kagan is the founder and CEO of AppSumo, a bootstrapped software deals marketplace generating $80-100M in annual revenue, built for under $60 over a single weekend in 2010. A former Facebook employee #30 and Mint.com employee #4 — fired from both — he turned serial rejection into a playbook: 7+ businesses each worth $1M+, a New York Times bestselling book (Million Dollar Weekend), a YouTube channel with 1M+ subscribers, and a podcast in the top 0.1% globally. He splits his time between Austin, Texas and Barcelona, Spain with his wife and child.

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Cedric Chin
CC
PersonFounderOperator
Cedric Chin

Cedric Chin is a Malaysian-born operator, writer, and founder of Commoncog - a paid newsletter serving 9,000+ investors and operators weekly. He bootstrapped a restaurant point-of-sale system (EPOS) from zero to $4.5M ARR in two years before its acquisition by Ant Financial, doubled a SaaS company's ARR in 8 months through repositioning, founded NUS Hackers (Singapore's most influential university hacker club), and now writes long-form research on accelerating business expertise, tacit knowledge, and the mental models shared by experienced operators.

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Harry Morton
HM
PersonFounderOperator
Harry Morton

Harry Morton is the founder and CEO of Lower Street, a globally recognised branded podcast agency headquartered in the UK. Since founding Lower Street in 2016, he has grown the company into an award-winning, fully remote team of 30+ creatives producing nearly 10,000 episodes across 140+ podcasts for clients like Fidelity, Pepsi, Adobe, BCG, and Stanford Seed. In 2024 he acquired Pacific Content, one of the most storied names in branded podcasting, cementing Lower Street's position at the top of the industry. He is also the founder of the Brand Podcast Summit and the Singletrack mountain biking retreat for bootstrapped founders.

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Tibo
T
PersonFounderCreator
Tibo

Thibault Louis-Lucas, known as Tibo (@tibo_maker), is a French serial founder and SaaS studio builder who went from bankruptcy to crossing $1M/month in portfolio revenue by March 2026. After selling Tweet Hunter and Taplio to Lempire for $10M+, he built TMAKER - a bootstrapped SaaS studio running multiple profitable products including Revid.ai ($600K MRR), Outrank.so ($300K MRR), and a suite of growth tools. He documents everything publicly.

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