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Tagged: highlight
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Founder · Executive · Operator
Dana Kim
Dana Kim is the co-founder and CEO of Highlight, a New York-based product intelligence platform that modernizes in-home product testing for consumer brands. A former qualitative market researcher who spent years collecting insights the slow way - standing in stores with paper surveys for brands like Coca-Cola and Nike - she went to Wharton for an MBA, met co-founder Ethan Kellough, and built a technology-driven alternative that pairs a proprietary consumer community with logistics automation and AI analytics. Founded in 2020, Highlight has raised more than $30 million and works with brands including Nestle, Procter & Gamble and Mondelez. Kim has been named to GreenBook's 2022 Future List and Inc.'s 2024 Female Founders 250 list.
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Ai · Saas · Enterprise
Highlight
Highlight is a San Francisco AI company building a shared intelligence layer for teams and AI agents. Its cross-platform desktop app captures on-screen context, meetings, messages, and documents, then weaves them into a unified team memory that drafts next steps across tools like Linear, Slack, Notion, and calendars. Spun out of game-clip company Medal in 2024, Highlight has grown past 500,000 users and raised a $40M Series A led by Khosla Ventures in March 2026, when former Discord product VP Sergei Sorokin became CEO.
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