Ecommerce · Consumer · Media
GLD (The GLD Shop)
GLD (The GLD Shop) is a Miami-based direct-to-consumer jewelry brand founded by Christian Johnston in 2015. It designs classic and custom chains, pendants, watches, and accessories that blend streetwear culture with fine-jewelry craftsmanship. Backed by officially licensed partnerships with the NFL, NBA, MLB, NHL, NCAA, and WNBA plus pop-culture collabs and celebrity fans, GLD has grown from a Pittsburgh basement into an international brand often called the 'Nike of men's jewelry.'