hsa
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Health-E Commerce built a business on money you might lose
FSA Store turned the confusion around tax-free health benefits into a shopping business. Now its parent company is moving from the medicine cabinet into virtual care.
The $36.5 Billion Account Hiding in Your Benefits Portal
HealthEquity turned the least glamorous tab in workplace benefits into a three-engine business - and a bid to make health savings as familiar as the 401(k).
Harvard Student Agencies
Harvard Student Agencies (HSA) is the largest student-run company in the world. Founded at Harvard in 1957 as a 501(c)(3) nonprofit, it employs more than 900 Harvard undergraduates each year across roughly a dozen businesses - from The Harvard Shop and Trademark Tours to Let's Go travel guides, HSA Tutoring, GroupGear custom apparel, and Campus Insights user research. Students run every division as managers, gaining hands-on business experience while earning wages that help offset the cost of a Harvard education.
Michael Mauro
Michael Mauro is a Harvard undergraduate economics student from Long Island who has turned campus life into a business education. He helps run marketing at Harvard Student Agencies, the world's largest student-run company, works as a consulting manager for its summer Academies, and co-presides over the Harvard Undergraduate Economics Association. He plays club ice hockey, is aiming for law school, and has collected passport stamps from two dozen countries along the way.
Binkey
Binkey is a Washington, DC fintech that lets online merchants accept pre-tax health benefit dollars - FSA, HSA, and related accounts - as payment at checkout. Its AI-powered engine classifies products at the SKU level to determine IRS eligibility in real time, automates claim filing and reimbursement, and routes funds through developer-friendly APIs. Products span Binkey Pay (checkout acceptance), FSA + HSA Rewind (recovering unused benefit dollars from past purchases), and Binkey Vision (out-of-network vision reimbursement). The company raised $3.3M in seed funding in 2023.
Obiaku Hill
Obiaku Ohiaeri Hill is the founder and CEO of Binkey, a Washington, DC fintech that turns FSA and HSA accounts into a checkout button. After years inside healthcare's machinery as a scientist, a McKinsey expert, and a product VP, she built an API-enabled payment service that lets merchants accept pre-tax health dollars at the point of sale and auto-files the paperwork so customers stop forfeiting the money they already set aside. Binkey raised a $3.3M seed round in December 2023 led by Wellington Access Ventures and was selected for the Mastercard Start Path program.