Locala is a French-founded omnichannel advertising platform that helps global brands plan, buy, and measure multi-location marketing campaigns. Using location data, consumer-mobility signals, and machine learning, it connects online ad spend to real-world outcomes like store visits and foot traffic. Formerly known as S4M (Success for Mobile), the company rebranded to Locala in 2022 and works with brands including L'Oreal, Volkswagen/Audi, Subway, McDonald's, Nespresso, and L'Occitane.
Jarret Myer is the founder and CEO of UPROXX Studios, the independent youth-culture media company he rebuilt by buying UPROXX, HipHopDX and Dime Magazine back out of Warner Music Group in 2024 alongside will.i.am and former Complex chief Rich Antoniello. Three decades earlier he co-founded Rawkus Records, the late-'90s independent label that signed Mos Def and Talib Kweli and became the home of conscious, underground hip hop. Between those bookends he built and sold Uproxx Media and launched the YouTube talent shop Big Frame, making him one of the rare operators to ship culture-defining ventures across records, web publishing and online video.
UPROXX is a Los Angeles-based digital media and entertainment company that grew from a music and pop-culture website into a connected-TV and social-video powerhouse reaching more than 160 million monthly viewers. Founded by Jarret Myer and Brian Brater, it owns brands including UPROXX, HipHopDX and Dime Magazine, produces original music and culture programming, runs a content studio for brand campaigns, and - after going independent again in 2024 alongside will.i.am and Rich Antoniello - sells media across YouTube and CTV while folding AI into how it makes and monetizes content.
Simpli.fi is a Fort Worth, Texas-based advertising technology company that built one of the industry's leading programmatic demand-side platforms (DSP) on unstructured data rather than pre-packaged audience segments. Its Advertising Success Platform combines programmatic media buying - across connected TV, mobile, display, video, native and audio - with agency management and workflow software used by more than 2,000 media teams, agencies and brands. Backed by Blackstone and GTCR at a $1.5 billion valuation, the company specializes in granular, localized, addressable targeting at scale.
Rajeev Goel is the co-founder and CEO of PubMatic, the publicly traded (Nasdaq: PUBM) supply-side ad tech company he started with his brother Amar in 2006 to give publishers a seat at the programmatic table. Two decades in, he is steering PubMatic into Connected TV, agentic AI buying, and an NVIDIA-powered infrastructure overhaul while continuing to argue that the open web deserves more than the walled gardens it competes against.
AppsFlyer is the mobile measurement and marketing analytics platform that helps brands figure out which ads actually work. Founded in Tel Aviv in 2011 and now headquartered in San Francisco, it operates as an independent third-party attribution layer between advertisers, ad networks and app stores - trusted by tens of thousands of companies including HBO, NBC, Macy's, Alibaba and Activision.
Moloco is a Redwood City-based machine learning company that helps app developers, retailers, and streaming platforms turn their first-party data into performance advertising. Its DSP, Commerce Media, and Streaming Monetization products use deep neural networks to make billions of bidding decisions every day for customers like Wayfair, StockX, Costco, Netmarble, and Yogiyo.
Rembrand is an AI advertising platform that drops real products into video content after the camera stops rolling. Its computer-vision models reconstruct scenes, then render brand-safe placements - virtual signage, billboards, even physical products - that look like they were filmed on set. Founded in 2022 by serial entrepreneur Omar Tawakol, the Los Altos startup is building what it calls 'in-content advertising' for the streaming, creator and CTV era.
Herman Yang is the CEO and co-founder of Upscale AI, an AI-native platform that lets e-commerce brands create, run, and optimize performance TV ads on streaming channels. A Stanford CS grad with an MBA from Harvard Business School, Yang spent over a decade reshaping mobile advertising at AdMob (acquired by Google) and MoPub (acquired by Twitter, then AppLovin), before stints at Facet Data, Chatgrid, and Moloco. In May 2025, he emerged from stealth with $5.5M in seed funding - backed by Nvidia Ventures, M12, Eniac, and others - to democratize what was once a $100K-minimum medium: streaming TV ads, rebuilt from scratch for performance marketers.