
Before LottieFiles, Kshitij Minglani helped connect homebuyers with builders and learners with lessons. His next undertaking began with Saturday cafe gatherings - and grew around the awkward business of getting an animation onto a screen.

An Apple assignment brought three future founders together. Jen Lucero helped turn that working friendship into We Are Royale, then built a career around the people and production behind the pictures.
The former OLIVER+ puts global creative talent and AI to work for brands. Its more interesting wager is that cheaper production makes human judgement more valuable.
Gretel makes identities built to travel from a museum wall to a phone screen. In Philadelphia, its most revealing design lesson arrived after the launch.
Grafik Design Co makes identities for the moment after the reveal - when a logo meets a deadline, a sprawling team, and the thousandth asset nobody planned for.
A 20-year-old communications agency has a peculiar answer to the attention problem: make the story, the room and the media plan behave like one object.
Born from Airbnb alumni and built inside WestCap, CōLab treats brand, product, research, and growth as one operating problem. Its best work begins where the polished deck ends: inside the company that has to make the idea real.
A search bar enters the Upside Down. A security company learns to loosen its tie. Inside the Oakland studio that designs what brands do, as well as how they look.
A PDF template, a fountain-pen website, a room full of animated artwork. The Querétaro studio’s work asks a practical question: what happens when a brand has to do something?
A Los Angeles promotion shop learned to sell television, then burgers, then a bigger idea: put the people who make the story closer to the people who understand the audience.
The creative production company has a soft spot for revised decks, RFP documents, and the next batch of ads. Its bet: a brand needs people who will keep showing up after the big reveal.
A little animation can create a surprisingly large amount of work. LottieFiles built a business around making that work disappear - from the first keyframe to the app in your hand.
A QR code becomes a calling card. A trophy room becomes a game cover. Inside the design studio that gives brands something to do beyond looking good.
A moving icon should not need a production committee. SVGator puts drawing, animation and web-ready exports in one browser tab - and makes the last step part of the design.
A Brawl Stars shirt. A Batman billboard. Fifty years of hip-hop in motion. Inside the Los Angeles agency that gives entertainment brands a life beyond the screen.
A backyard pool, a World Cup explosion and Dolly Parton’s family album reveal how this creative studio turns a visual idea into something an audience can believe.
An orange-juice pouch, a rescued deadline and a self-initiated commercial reveal the practical instincts behind this motion-design business’s turn toward AI video.
Eight artists made a World War Z tribute. Paramount bought artwork from the project. Poster Posse built a business around the distance between loving a film and knowing how to sell it.
The Oakland animation studio works behind campaigns for Pinterest, Cash App and Meta AI. Its most revealing work shows how a good-looking film becomes a practical system for brands with more than one screen to fill.
A dancing pickle, a robot filming sneakers, and a cartoon with a devastating turn: inside the small motion studio that changes its methods to fit the story.
A neuroscience textbook, a brewery’s restless patterns and 50 websites for Figma reveal how the San Francisco design studio turns technical ideas into things people can actually use.
From Coinbase to Dallas soccer, the San Francisco identity studio builds the rules behind a recognizable brand. Its most revealing work begins where the logo presentation usually ends.
From a kitchen-table start to Fantastic Four key art, WC+A built a business around the images that sell entertainment. Its next act has a new name: MACH27.
The design studio pairs expressive visuals with an awkward question: can people still use the product when the cinematic effects come off? Its portfolio moves from airline tickets to automotive screens and AI.
A medical implant, an off-grid charger, a gadget for carrying bags: INOVIT turns products that need explaining into short animated films. The revealing work happens before anything moves.
From software mascots to room-booking apps, this California studio puts design to work on the small frustrations inside big organizations.
The Santa Rosa studio makes the screenshots, videos, and in-app visuals that big software brands need in steady supply. Its business offers a useful lesson in making creative work repeatable.
From hip-hop sleeves to Zendaya’s sunglasses, the Los Angeles agency turns stories into images that invite a second look. Its harder job has been persuading Hollywood to see the people behind them differently.
A fake travel agency. Real estate for Warcraft. The creative studio behind them has a practical theory of fandom: give people something worth doing, and the advertising gets a lot more interesting.
From Deadpool’s hand-drawn antics to Shohei Ohtani’s anime alter ego, Mana builds animation around the character of the job. Its project breakdowns reveal the craft, coordination and occasional three-week sprint behind the pictures.