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Tagged: integrated-marketing
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Executive · Operator · Designer
Laura McCullough
Laura McCullough is VP of Brand Strategy & Creative at ServiceNow, the $13B enterprise AI platform company. She leads the creative vision behind one of B2B tech's most distinctive brand identities, including the blockbuster campaign featuring Idris Elba as a ServiceNow brand ambassador. Before ServiceNow, she spent nearly two decades at Ogilvy, rising from junior account work to Senior Partner managing global accounts for Cisco, IBM, and CDW.
brand-strategy · creative-directorRead →
Executive · Operator · Advisor
Adrienne Lofton
Adrienne Lofton is the Global Vice President of Product & Integrated Consumer Marketing for Google's Platforms & Devices Division, where she leads end-to-end marketing for the Pixel ecosystem and drives activation across Android, Chromebook, Chrome Browser, Google Play, and Google Health & Home. A Howard University graduate and Kellogg MBA, she built her career on brand authenticity — from multicultural marketing at Target, to CMO of Dockers at Levi's, to Senior VP of Global Brand Marketing at Under Armour, to VP Head of North America Marketing at Nike. An Ad Age Brand Genius award winner, Adweek Most Powerful Women in Sports honoree, and board director at Alaska Air Group, Lofton is one of the most recognized voices at the intersection of sports, culture, and consumer marketing.
marketing · googleRead →
JH
Executive · Operator
Jennifer Hartford
Jennifer Hartford is a senior marketing executive at Amazon Web Services, currently serving as VP of Events, Advertising, and Strategic Partnerships. With over a decade at AWS, she has led some of the biggest moments in enterprise tech — including serving as Event Lead for AWS re:Invent 2014 and 2015, and overseeing marquee partnerships such as the AWS-Formula 1 collaboration. Based in Bend, Oregon, she has grown from event marketing manager to one of AWS's top integrated marketing leaders, shaping how the world's largest cloud platform shows up at scale.
aws · amazonRead →