Tagged: product-marketing
21 results
Gavin King
Gavin King is VP of Portfolio Marketing at ServiceNow, where he connects the platform's sprawling product launches, AI vision, and strategic narrative into one coherent story. After 25 years at Microsoft - including a stint as Chief of Staff to CEO Satya Nadella - he brings a rare combination of brand-scaling experience, executive proximity, and B2B marketing depth to one of enterprise tech's most ambitious growth stories.
Eric Bensley
Eric Bensley is VP of Product Marketing - CRM at ServiceNow, bringing over 25 years of experience in CRM solutions and enterprise software marketing. A self-described 'recovering perfectionist' and introvert who built product marketing functions at Citrix, Salesforce, and Asana before joining ServiceNow, he is known for translating complex enterprise platforms into crisp, sticky messaging - and for believing that great leaders grow people, not just products.
Allison Romano
Allison Romano is Vice President of Xbox Digital Marketing and Media at Microsoft, based in New York. With over 15 years leading high-impact marketing and product teams across Microsoft, Google, American Express, and CLEAR, she has shaped how some of the world's biggest brands reach digital audiences. At Xbox, she oversees digital marketing and media strategy for one of the most recognized gaming brands on the planet, blending B2B and B2C expertise to drive growth at scale.
Adam Justis
Adam Justis is VP of Solution Marketing & Evangelism at Adobe, where he leads go-to-market strategy for Adobe Experience Cloud. With 20+ years spanning digital advertising at Microsoft, web analytics at Omniture, and more than a decade at Adobe, he sits at the intersection of AI, personalization, and customer experience. He is a speaker at Adobe Summit, an instructor at UC Irvine's Digital Marketing Certification Program, and a prolific author on Adobe's business blog. Based in Sandy, Utah, he is one of the faces Adobe puts in front of enterprise marketers to explain what modern customer experience looks like.
Courtney Mattson
Courtney Mattson is the AVP of Client Growth and Success at Adobe Commerce, leading a team of customer success professionals focused on driving growth outcomes for enterprise ecommerce clients. With a 15-year foundation at FranklinCovey in sales enablement, product marketing, and client success, she brings a distinctive blend of behavioral-change methodology and SaaS business acumen to one of the world's most powerful commerce platforms. Based in Draper, Utah, she operates at the intersection of enterprise technology and human performance.
Disha Rustogi
Disha Rustogi is the Vice President of Product Marketing at Twilio, where she leads global Product Marketing and Go-To-Market Enablement teams. With 15+ years of marketing leadership at household-name tech companies — Microsoft, Adobe, Atlassian — she has shaped how enterprise software gets positioned, launched, and sold to the world. Now at Twilio, she is at the forefront of the agentic AI communications era, helping define how companies build intelligent customer experiences using Twilio's platform.
Justin Merickel
Justin Merickel is a Vice President of Product Management and Product Marketing for the Analytics Portfolio at Adobe, where he oversees Customer Journey Analytics, Adobe Analytics, and Mix Modeler. With over two decades of experience in digital marketing and data analytics, he has shaped how enterprise brands measure, understand, and act on customer behavior - from his early days at McCann Erickson through senior leadership at Yahoo!, Efficient Frontier (acquired by Adobe), and ultimately Adobe itself, where he has driven major product and partnership initiatives across the Experience Cloud.
Justine Davis
Justine Davis is the VP of Developer Marketing, Community, and Developer Relations at ServiceNow, where she oversees a developer community of more than one million members and shapes the narrative of ServiceNow as a global developer platform. With roots in digital marketing and a career arc that ran through Hotwire, Atlassian (over nine years), and Postman, she has built a reputation for translating complex technical products into language that resonates with developers and enterprise buyers alike. Based in Scottsdale, Arizona, she is known for her candid takes on developer marketing, her emphasis on showing rather than telling, and her belief that DevRel and Developer Marketing are two sides of the same coin.
Leah Bibbo
Leah Bibbo is a seasoned technology marketing executive with 20+ years of experience in strategic communications. She spent eight years at Amazon Web Services (AWS), rising to Vice President of Product Marketing and Strategic Communications, where she was instrumental in landmark initiatives like the AWS DeepRacer autonomous racing league. Known for her philosophy of embracing uncomfortable opportunities, she has since moved to OpenAI as Vice President of Strategic Pursuits, helping drive enterprise scale and global expansion at one of the world's most consequential AI companies.
Menaka Shroff
Menaka Shroff is Vice President, Marketing for the Global Android Ecosystem at Google, where she shapes marketing strategy for Android, Android Auto, AR/VR, and Google TV across billions of devices worldwide. A 20+ year marketing veteran who grew up in Mumbai and built her career spanning Tata Consulting, Yahoo!, Box (where she helped grow the user base from 6 million to 20+ million), and BetterWorks before joining Google. She holds an MBA from UC Berkeley's Haas School of Business and an MS in Engineering from USC, bridging the technical and marketing worlds with rare fluency.
Michi Alexander
Michi Alexander is VP of Product Marketing for Adobe's Document Cloud, where she leads go-to-market strategy for Adobe Acrobat and its AI-powered document suite. With over 15 years in technology and digital media, she has overseen the launch of Acrobat Studio - what she calls the biggest milestone for Acrobat in its 32-year history - and is focused on bringing generative AI capabilities to over 600 million users worldwide. Before Adobe, she led global brand management for EA SPORTS at Electronic Arts.
Mike Polner
Mike Polner is VP of Product Marketing and GM of Next Gen Creators at Adobe, where he leads the Firefly generative AI business and oversees creative tools including Lightroom, Photoshop, and Premiere. With over 20 years in marketing and product leadership, he has a track record of scaling consumer businesses - growing Uber Eats from $100M to $50B+ GMV and helping Cameo reach a $1B valuation. A former VP of Marketing at Discord and product marketing leader at Cameo and Uber Eats, Polner is at the center of Adobe's push to make AI-powered creativity accessible to the next generation of creators.
Peter Russo
Peter Russo is VP of Core Business Workflows, Product & Solution Marketing at ServiceNow, where he leads go-to-market strategy for the platform's finance, supply chain, and creator workflow product lines. A seasoned technology marketing executive with roots in SAP and Oracle, he has spent his career helping enterprise software companies articulate the value of complex platforms to buyers who care about outcomes, not features. Based in Austin, TX, he is known in the industry for championing the 'beyond ERP' narrative and for helping ServiceNow stake its claim in the mid-market with the 2025 Core Business Suite launch.
Sean Regan
Sean Regan is SVP of Product and Solutions Marketing at ServiceNow, the enterprise cloud platform reshaping how work gets done. With a career that spans Atlassian, Symantec, and DocuSign, he is one of the sharper B2B marketing minds in Silicon Valley - someone who built product marketing orgs from scratch and is now helping position ServiceNow's AI-native platform at the frontier of autonomous enterprise work. He also founded Deviate Partners in 2014, an advisory firm where he advises and invests in tech companies.
Stefan Kinnestrand
Stefan Kinnestrand is Vice President of Product Marketing at Microsoft, where he leads go-to-market strategy for cloud endpoints and commercial end user computing - spanning Windows Commercial Client, Windows 365, Azure Virtual Desktop, Cloud & AI Devices, and Microsoft Intune. A 23-year Microsoft veteran originally from Stockholm, Sweden, he has built a track record of transforming products from incubation to billion-dollar businesses and driving multiple-billion-dollar incremental revenue for Microsoft and its partners.
Toby Bowers
Toby Bowers is Vice President of Commercial Cloud & AI Marketing at Microsoft, based in the Seattle area. With over 20 years at the company, he leads market strategy across Microsoft's Cloud and AI product portfolios, including business and technical audience marketing, global events, and partner ecosystem engagement. He is the architect of Microsoft's 'Frontier Firms' initiative - a framework identifying and showcasing organizations reimagining their operations through AI - and was a driving force behind the ISV Connect program that grew to 700+ independent software vendors. A prolific blogger on the Microsoft Cloud Blog, Dynamics 365 Blog, and Power Platform Blog, Bowers is one of Microsoft's most visible voices on AI-driven enterprise transformation.
Vanessa Thompson
Vanessa Thompson is the Vice President of Revenue and Growth Marketing at Twilio, where she leads a global team driving top-of-funnel growth across demand generation, lifecycle marketing, product marketing, competitive intelligence, and the developer network. A New Zealander who built her career through government tech, analyst research at IDC, and SaaS consulting at Bluewolf before joining Twilio in 2018, she has ascended from IoT marketing director to interim CMO and now oversees the full revenue marketing engine at one of the world's leading cloud communications platforms.
Ritish Reddy
Ritish Reddy is the Co-Founder and CEO of Zluri, a San Francisco-based enterprise SaaS management and identity governance platform that has raised $32M and earned back-to-back recognition as a Gartner Magic Quadrant Leader. A serial entrepreneur on his third venture, Ritish previously co-founded Cranium Media and was part of the founding team at KNOLSKAPE, where he served as Chief Marketing Officer and Head of Global Partnerships. With an MBA from SP Jain School of Global Management, he brings deep expertise in marketing, partnerships, and scaling enterprise software go-to-market motions across India, APAC, and North America.
Chang Li
Chang Li is the Marketing Partner at Greylock Partners, the storied Silicon Valley venture firm behind LinkedIn, Airbnb, and Workday. An electrical engineer turned marketing strategist, she has spent her career translating deeply technical products into market-defining narratives. Before Greylock, she helped HashiCorp manage pricing and monetization across a $500M+ ARR portfolio, then led product marketing at Metronome where she helped define usage-based billing as an emerging software category. Now she brings that zero-to-one positioning expertise to Greylock's founders at the exact moment it matters most.
Ashley Faus
Ashley Faus is Head of Lifecycle Marketing, Portfolio at Atlassian, a keynote speaker, Stanford instructor, and author of 'Human-Centered Marketing: How to Connect with Audiences in the Age of AI' (Kogan Page, 2025). She's best known for the 'Content Playground' framework - rejecting the linear marketing funnel in favor of a non-linear, audience-driven content ecosystem. A former musical theater major turned B2B marketing strategist, she argues that trust is the one thing AI cannot automate, and has built a career proving it.
April Dunford
April Dunford is the world's leading authority on B2B product positioning. A former VP of Marketing at seven venture-backed tech startups (collectively acquired for $2B+), she turned a career of accidental positioning wins into a methodology used by 300+ companies including Google, IBM, and Epic Games. Her book 'Obviously Awesome' (2019, updated 2026) has sold 100,000+ copies and redefined how tech companies think about market context. She consults, speaks, angel invests, and runs a newsletter and podcast under the 'Positioning with April Dunford' brand.