luxury-marketing
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Krista Mullen
Krista Fraioli Mullen is Chief Marketing Officer of Eleventy USA, LLC, the New York arm of the Milan-founded 'smart luxury' label Eleventy. She spent more than a decade at Harry Winston, climbing from US marketing coordinator to Director of US Marketing & Public Relations, learning to sell objects whose price is rarely printed. Educated in public relations at Hofstra University, she began her career in business development at Tangram International Exhibitions before moving into jewelry. At Eleventy she works on the American side of a brand that counts the United States as its largest market, roughly 45 percent of a business that reached about 125 million euros in 2025. Her public footprint is deliberately thin: one LinkedIn profile, no personal Instagram, no manifesto. In an industry that mistakes volume for influence, that is its own kind of statement.
Martini Media
Martini Media is an independent marketing firm that connects premium and luxury brands with affluent, high-net-worth audiences online. Founded in 2008 and incubated by Venrock, the company builds integrated campaigns that combine bespoke high-impact ad creative, a curated portfolio of 200+ passion-based publishers, and proprietary audience insights across display, mobile, and connected TV. Now operating as a unit of Evolve Media and led by CEO Vincent Krsulich, Martini Media has run more than 1,000 campaigns for over 300 upscale advertisers.
Vincent Krsulich
Vincent Krsulich is the Chief Executive Officer of Martini Media, an independent digital media firm founded in 2008 that connects luxury brands with affluent, high-net-worth audiences across a curated network of more than 200 passion-based publishers. He joined the company in 2015 as SVP of Sales and Marketing, became President in 2019, and was promoted to CEO in September 2023. A C-suite media executive with more than two decades of sales leadership, he previously ran ad sales at InsideHook and served as Publisher of Men's Journal, with earlier stops at National Geographic and Time Inc. He was named MIN's Salesperson of the Year in 2008.