customer-discovery

(25)
Legend
Ian Bergman and the question before the pitch
Executive · Operator · Advisor

Ian Bergman and the question before the pitch

Before he became CEO of Alchemist Accelerator, Ian Bergman moved between journalism, Microsoft and startup ecosystems. Along the way, he kept returning to a deceptively practical question: who needs what you are building?

ian-bergman · alchemist-acceleratorRead →
Company
Product Thinking: Before You Build, Think.
Education · Media

Product Thinking: Before You Build, Think.

Melissa Perri’s Product Thinking turns the product meeting inside out. Its question is simple: what if the thing slowing you down is the decision, rather than the code?

product-management · product-leadershipRead →
Company
Startup Field Guide: Find the customer. Then build.
Media · Education · Vc

Startup Field Guide: Find the customer. Then build.

The first idea rarely survives the first customer. Unusual Ventures’ Startup Field Guide turns that awkward discovery into a free education for software founders.

startup-podcasts · product-market-fitRead →
Legend
Shintaro Matsumoto and the trouble with a good idea
Executive · Operator · Engineer

Shintaro Matsumoto and the trouble with a good idea

Before he led NEC X in Palo Alto, Shintaro Matsumoto helped put AI to work in tomato fields. Now he backs founders who can listen, change course and turn a promising invention into something people use.

shintaro-matsumoto · nec-xRead →
Legend
Olin Hyde and the trouble with a better hammer
Founder · Executive · Engineer

Olin Hyde and the trouble with a better hammer

Olin Hyde spent years finding a market for his algorithms. From LeadCrunch to Trilight Defence, his career keeps returning to the same question: who needs this enough to pay for it?

olin-hyde · rev-intelligenceRead →
Company
Knoxville Entrepreneur Center makes the right introduction
Education · Social · Enterprise

Knoxville Entrepreneur Center makes the right introduction

A maker and a software founder can walk through the same door in Market Square. Knoxville Entrepreneur Center has built its business around what happens next: useful advice, sharper plans, and people willing to help.

entrepreneurship · startup-acceleratorRead →
Company
HumanBulb wants your first startup to begin with a question
Education · Ai · Climate

HumanBulb wants your first startup to begin with a question

In Sacramento, a nonprofit connects paid green-career internships, hands-on technology education, and AI startup programs. Its most useful lesson: interview the customer before falling in love with the invention.

nonprofit · sacramentoRead →
Company
Ministry of Awesome found the flaw in demo day
Education · Vc · Climate

Ministry of Awesome found the flaw in demo day

Born in the aftermath of Christchurch’s earthquakes, Ministry of Awesome now helps founders across New Zealand build businesses. Its most useful discovery: the work gets harder after the applause stops.

startup-incubator · founder-mentorshipRead →
Company
Grupo Guayacán: Before the Money, 100 Conversations
Education · Vc · Social

Grupo Guayacán: Before the Money, 100 Conversations

Puerto Rico’s business education nonprofit asks founders to test their ideas on strangers. Its larger experiment is turning private capital, patient teaching and local connections into businesses that can grow.

puerto-rico · entrepreneurshipRead →
Company
Nashville Entrepreneur Center sells the introduction you can’t get yourself
Education · Health · Fintech

Nashville Entrepreneur Center sells the introduction you can’t get yourself

Inside an old trolley barn, a Nashville nonprofit makes business relationships available by the month. Its real product is access - and its own history shows what that access costs.

nashville · entrepreneurshipRead →
Company
A$20,000. No equity. A room full of people who ask difficult questions.
Education · Social · Climate

A$20,000. No equity. A room full of people who ask difficult questions.

Melbourne Accelerator Program gives selected startups cash, coaching and a place to work without taking a stake. The more interesting bargain is what founders owe the community afterwards.

startup-accelerator · equity-free-fundingRead →
Company
PedalStart bets on the work between cheques
Vc · Education

PedalStart bets on the work between cheques

A pitch can win a meeting. PedalStart’s wager is that repeated work on customers, pricing and hiring can turn that meeting into a business worth backing again.

startup-accelerator · early-stage-investingRead →
Company
Imperial Enterprise Lab makes room for the unfinished idea
Education · Climate · Health

Imperial Enterprise Lab makes room for the unfinished idea

Before a startup can impress an investor, it has to survive a conversation with a customer. Imperial Enterprise Lab gives founders a place to have that conversation - and free help with what happens next.

entrepreneurship · student-foundersRead →
Company
ASPER-HUJI Innovate teaches ideas to survive the real world
Education · Social

ASPER-HUJI Innovate teaches ideas to survive the real world

At the Hebrew University of Jerusalem, entrepreneurship begins with a question before it becomes a pitch. Free venture programs, social projects and a campus hub give academic ideas somewhere to meet reality.

entrepreneurship-education · university-innovationRead →
Company
Fábrica de Startups puts your big idea on trial
Education · Enterprise · Ai

Fábrica de Startups puts your big idea on trial

The Portuguese accelerator has built a business around an awkward question: does anybody actually want this? Its latest program adds AI to the investigation, while keeping real customers in the witness box.

startup-accelerator · portugalRead →
Company
Dingman-Lamone: Where a Good Idea Meets Its First Customer
Education · Vc

Dingman-Lamone: Where a Good Idea Meets Its First Customer

At the University of Maryland, entrepreneurship begins with a conversation, a market test and sometimes a very small check. The Dingman-Lamone Center has built a pathway between having an idea and finding out whether anybody wants it.

entrepreneurship · student-startupsRead →
Company
Startup Wise Guys puts a price on learning to sell
Vc · Saas · Enterprise

Startup Wise Guys puts a price on learning to sell

The Estonia-born accelerator backs B2B founders before many investors will take the meeting. Its offer pairs capital with a demanding commercial education - and a bill worth reading.

startup-accelerator · venture-capitalRead →
Company
Before the pitch, find the holes
Education · Vc

Before the pitch, find the holes

Orlando’s StarterStudio teaches tech founders to test demand, win customers and face the awkward questions investors ask. Its most useful lesson may be knowing which idea to stop building.

startup-accelerator · founder-educationRead →
Company
ClimateLaunchpad wants you to win a customer
Climate · Education

ClimateLaunchpad wants you to win a customer

The climate start-up competition offers free coaching, takes no equity and hands out prizes. Its most useful lesson is knowing when applause is getting in the way.

climate-tech · startup-competitionRead →
Company
The Invention Is in a Federal Lab. FedTech Finds the Founder.
Enterprise · Climate · Hardware

The Invention Is in a Federal Lab. FedTech Finds the Founder.

FedTech builds businesses around publicly funded research without taking founder equity. Its real product is the difficult work between a promising patent and a customer willing to pay.

deep-tech · venture-studioRead →
Company
Happy Valley LaunchBox makes the first mistake cheaper
Education

Happy Valley LaunchBox makes the first mistake cheaper

Free coaching, small grants and a room full of useful skeptics: Penn State’s downtown startup hub helps founders test a business before betting too much on it.

entrepreneurship · startup-acceleratorRead →
Company
Volta’s next big idea: build less
Ai · Education · Enterprise

Volta’s next big idea: build less

The Halifax startup hub once expanded to 60,000 square feet. Now it is betting on smaller teams, practical AI coaching and a question founders cannot dodge: who will pay?

startup-incubator · atlantic-canadaRead →
Company
Opportunity Machine wants you to test the idea before you build the business
Education

Opportunity Machine wants you to test the idea before you build the business

Inside a former Lafayette nightclub, Opportunity Machine helps founders find customers, question assumptions, and get to work. Its $100-a-month starting membership is only part of the story.

startup-incubator · startup-acceleratorRead →
Company
District 3 Takes No Equity. Bring Your Time.
Education · Health · Social

District 3 Takes No Equity. Bring Your Time.

At Concordia’s startup incubator, founders keep their shares and face some awkward questions. The real investment is learning what customers will actually pay for.

startup-incubator · startup-acceleratorRead →
Legend
Praneeth Guduguntla Asked 263 Executives a Better Question
Founder · Engineer · Designer

Praneeth Guduguntla Asked 263 Executives a Better Question

After an early product stalled, the engineer-turned-founder left the dashboard, crossed 13 states and learned to look for industrial software problems on the floor.

praneeth-guduguntla · ambriaRead →