strategic-partnerships
(22)
David Robertson and the business behind the buildings
Before backing real estate operators, David Robertson helped run Aimco and founded a smoothie chain. At FrontRange Capital Partners, his work centers on the company that makes the property possible.
Bruce Goldstein and the business of getting ideas out the door
From online shopping to mobile video, Bruce Goldstein has worked on the awkward passage between a promising idea and a paying audience. His career runs through retail, licensing, restaurants and the partnerships that make technology usable.
Tannya Bautista Has Made a Career of Arriving Before the Playbook
Across email, music, voice AI, mobile advertising, and self-care software, Tannya Bautista kept choosing the awkward moment before a sales motion became obvious. Three ground-up GTM builds later, ambiguity looks less like a hazard than her preferred working material.
Amanda Farris Turned a Conference List Into a Community That Keeps Women in the Room
It began with Amanda Farris and Sara Malo writing down the women they knew at an industry conference. The list became LinkUnite - a practical network built around introductions, mentorship and the stubborn belief that relationships should outlast the event badge.
The Company That Sells the Space Between a Handshake and a Headline
For nearly half a century, Strategic Partnerships has worked the overlooked territory between institutions - where a university needs an employer, a nonprofit needs a governor, and a good idea needs someone powerful to notice.
YEAR-ROUND Makes One Marketing Dollar Do Three Jobs
The Miami agency treats partnerships as media, events as content studios, and a marketing budget as something to design - not merely spend.
North Star Alliances turned the clipboard into infrastructure
The Los Angeles consultancy reaches people public agencies routinely miss. Its method is gloriously unglamorous: pay local groups, bring iPads, knock on doors, and count what happens next.
Farmacy Agency sold a small business something big: senior judgment
Susan Emmer’s boutique agency offered smaller businesses vice president level marketing talent. Its niche in conscious brands reveals a useful question: who makes a good product believable?
Paulco knows the clothes need a story
An orange stage, a denim campaign, and a question about belonging. Paulco’s work shows how a brand can give people something to talk about beyond the product.
Stori’s business begins with the guest list
Carla Santiago’s Los Angeles agency connects talent and brands through strategic partnerships and intentional networking. Her approach to film audiences offers a useful lesson: decide who should care before deciding how to get their attention.
Brian Mullen Keeps Choosing Day One
From borrowed desks at early Twilio to Coralogix's AI-era observability pitch, Brian Mullen has built a career around foundations, partnerships, and the useful discomfort of beginning again.
Brett Udashkin Has Spent 39 Years Making Technology Make Business Sense
From Intel sales quotas to Rogers partnerships and Modius data-center software, Brett Udashkin’s career has followed one durable idea: technology matters when people can put it to work.
Crystal Brown Built a Career by Making Hard Problems Move
Before she marketed AI-made presentations, Crystal Brown organized parents, built companies, and learned to keep a hundred things moving at once. Her career is a study in turning complicated systems into coordinated action.
Chloe Popescu Is Giving Oscar de la Renta a Hollywood Plot Twist
After a decade translating luxury brands into culture at UTA, Chloe Popescu crossed from adviser to operator. Her assignment at Oscar de la Renta is precise: make a storied American house feel present without making it feel noisy.
The Engineer Teaching Enterprise AI to Mind the Business
Maneesh Joshi has spent a career moving between code, customers, and company strategy. At WisdomAI, his assignment is to turn agentic analytics from an intriguing demo into an enterprise habit.
Brad Armstrong Has Spent a Career Making Software Companies Shake Hands
From AppExchange to Slack, Rippling and Lovable, Brad Armstrong has built a career around a quiet conviction: software gets more useful when companies learn to work together.
The Producer Behind AWS re:Invent
She turned a cloud computing conference into one of tech's biggest annual gatherings, and she runs it from a small mountain town in Oregon.
Samantha Mah
Samantha Mah is VP of Strategic Partnerships and Growth at ServiceNow, the $13B+ enterprise cloud platform company headquartered in Santa Clara. Based in Toronto, she leads the charge on unlocking organizational potential by eliminating manual, repetitive work through intelligent digital workflows. With a Six Sigma Master Black Belt background and a career that spans Xerox and ServiceNow, she brings process-excellence discipline to the art of enterprise partnerships. She also serves in the Office of the CDIO as Senior Director, Customer Advocate - bridging the gap between technology capability and human impact.
Matt Stone
Matt Stone is the Chief Business Officer of Corvic AI, the Mountain View startup building an Intelligence Composition Platform that sits between raw enterprise data and production AI. A Stanford-trained engineer who once walked on as a quarterback at the University of Arizona, Stone has spent more than a decade turning hard enterprise technology into revenue - first at Boeing, then as an operating partner at Intel Capital, and most recently leading strategic partnerships at the cybersecurity firm SecurityScorecard. He joined Corvic AI in March 2026 to scale its enterprise go-to-market across pharma, manufacturing, and logistics.
David Liebler
David Liebler is a New York-based media and adtech operator who currently leads automotive strategic partnerships at Locala (formerly S4M / Ask Locala), a Paris-headquartered drive-to-store advertising platform. He is best known as the founder and publisher of COED Media Group, the college-life brand he launched as a print magazine in 2004 and grew into a national digital property. Over a 20-plus-year career he has founded companies, built sales organizations, and worked across digital media, mobile, and automotive marketing, later earning an MBA from Cornell's Johnson Graduate School of Management.
Bill Cupelo
Bill Cupelo is the Chief Business Officer of Ratio Therapeutics, a Boston-based biotech building targeted radiopharmaceuticals that aim to both image and treat cancer. A chemist by training who learned to sell science, he spent more than a decade at imaging CRO Invicro, climbing from software product manager to head of sales, before bringing his sponsor-side, science-first mindset to Ratio's pipeline of alpha-emitting radioligand therapies. He also serves as Treasurer of the Massachusetts Nuclear Medicine & Radiopharmaceutical Council.
Lara Cohen
Lara Cohen is Vice President of Strategic Partnerships for Media, Creators & AI at Cloudflare, where she leads efforts to help publishers and creators control, protect, and monetize their content in the age of AI crawlers. A veteran of Twitter (two stints spanning nearly a decade), she orchestrated some of the platform's most iconic cultural moments - including Ellen DeGeneres' record-shattering 2014 Oscars selfie - before serving as SVP at Linktree, championing fair creator compensation at scale. Now at Cloudflare, she sits at the intersection of internet infrastructure and the creator economy, building the policy and partnership frameworks that will define how human-created content interacts with AI systems.