key-art

(13)
Company
Mocean makes the ad worth watching
Media · Gaming · Social

Mocean makes the ad worth watching

A movie trailer, a parenting joke, a cheesecake meme. Mocean has built a business on finding the story an audience already wants to share.

entertainment-marketing · creative-agencyRead →
Legend
Kevin Williams and the Art of Making Room
Founder · Executive · Designer

Kevin Williams and the Art of Making Room

Kevin Williams started WC+A in his kitchen after years spent making entertainment look inviting. The more revealing story is how he made room for other people to do the work.

kevin-williams · wc-aRead →
Company
The Hollywood Workhorse Behind the Poster
Media · Enterprise

The Hollywood Workhorse Behind the Poster

Bravo Design built a durable business in the unglamorous space between one approved idea and the hundred finished pieces a campaign suddenly needs. Its advantage is not mystery. It is memory, speed and an unusual appetite for the last mile.

entertainment-marketing · graphic-designRead →
Company
bpg made the ad worth watching
Media · Enterprise

bpg made the ad worth watching

A monster with a meme habit, a documentary host covered in honey. Inside the Los Angeles agency that turned entertainment marketing into a little entertainment of its own.

entertainment-marketing · advertising-agencyRead →
Company
360 Solutions and the art of getting 4 million files out the door
Media · Enterprise

360 Solutions and the art of getting 4 million files out the door

A movie gets one release date and thousands of chances to miss it. Two former studio insiders built 360 Solutions around the unglamorous work of making global artwork arrive ready.

artwork-localization · graphic-designRead →
Company
Cold Open sells the story before the story starts
Media

Cold Open sells the story before the story starts

A stained-glass family portrait. A comedy billboard. A horror film you can hold. Inside the Venice agency that turns entertainment into a first impression.

entertainment-marketing · key-artRead →
Company
Poster Posse made the fan art. Then Hollywood bought it.
Media · Gaming · Ecommerce

Poster Posse made the fan art. Then Hollywood bought it.

Eight artists made a World War Z tribute. Paramount bought artwork from the project. Poster Posse built a business around the distance between loving a film and knowing how to sell it.

poster-design · entertainment-marketingRead →
Company
WC+A Knows How to Make an Entrance
Media · Enterprise

WC+A Knows How to Make an Entrance

From a kitchen-table start to Fantastic Four key art, WC+A built a business around the images that sell entertainment. Its next act has a new name: MACH27.

creative-agency · entertainment-marketingRead →
Company
Samuels makes Hollywood’s second impression
Media · Enterprise

Samuels makes Hollywood’s second impression

The Los Angeles design boutique turns films and television into awards ads, collectible books and objects worth a second look. Its portfolio shows how much of entertainment marketing happens after the first poster.

entertainment-design · entertainment-marketingRead →
Company
Foundry LA kept the team. Then it made the movie posters.
Media · Enterprise

Foundry LA kept the team. Then it made the movie posters.

When their old agency closed, a group of colleagues chose to keep working together. Foundry LA now turns entertainment into images made to catch an eye, fill a billboard or earn a place on a collector’s shelf.

entertainment-marketing · graphic-designRead →
Company
Gravillis Gives Hollywood Something to Stare At
Media · Enterprise

Gravillis Gives Hollywood Something to Stare At

From hip-hop sleeves to Zendaya’s sunglasses, the Los Angeles agency turns stories into images that invite a second look. Its harder job has been persuading Hollywood to see the people behind them differently.

entertainment-marketing · graphic-designRead →
Company
B.D. Fox & Friends Sold Hollywood One Image at a Time
Media · Gaming

B.D. Fox & Friends Sold Hollywood One Image at a Time

A knife became a pumpkin. A bat became a promise. Inside the Santa Monica agency whose movie posters made a business out of leaving something to the imagination.

graphic-design · entertainment-marketingRead →
Company
Canyon Design Group sells the story before you press play
Media · Consumer

Canyon Design Group sells the story before you press play

From the animal royalty of Queens to the illustrated tension of Fargo, this Los Angeles agency gives entertainment its public face. Its real craft is making one idea work wherever an audience meets it.

entertainment-marketing · creative-agencyRead →