field-sales
(15)
RepRally bets the shelf on a familiar face
A wholesale marketplace puts local sales reps at the center of its software. The bet: a better route into independent stores starts with someone who knows the owner.
MC1 puts shelf intelligence where the signal stops
A missing product is a small retail embarrassment with a large bill. MC1 builds software that helps sales teams spot the problem, decide what to do, and act before they leave the store.
Bigtincan and the art of arriving prepared
A sales pitch is only as good as the knowledge behind it. Bigtincan built its business around that inconvenient fact - then joined Showpad to take the idea further into the field.
StayinFront and the Case of the Missing Sale
A brand can win the advertising campaign and still lose in aisle seven. StayinFront builds the software that helps field teams find the gap, fix the shelf, and make the next visit count.
Conquer Put the Sales Stack Inside Salesforce. Then It Went Shopping.
The company once known as DialSource spent years fixing the unglamorous plumbing of enterprise selling. Now it is stitching calls, coaching, attribution and buyer collaboration into one Salesforce-native operating layer.
Pitcher Put the Entire Field-Sales Day in One App - Then Made It Work Without Wi-Fi
Most sales software stops at the pitch deck. Pitcher wants the meeting, the order, the follow-up and the CRM record too - even when the rep has no signal.
Showpad Killed the Sales Binder. Now Enterprise Sellers Are Its AI Test
Showpad began with one painfully practical problem: sales reps kept showing up with the wrong material. Fifteen years, roughly $155.5 million in disclosed growth financing and one private-equity merger later, it is trying to turn the best seller in the room into software everyone can use.
Bobby Zhong Left the Keyboard and Went Looking for Freight
The Burt co-founder grew up around a 3PL warehouse, learned to build AI systems, then traded morning code for cold calls, rental cars and the occasional locked office door.
Mathieu Perez Took AI Off Zoom and Sent It Knocking on Doors
After eight YC rejections and several startup detours, the former goalkeeper returned to a problem he had met at 18: the invisible gap between an average field rep and a closer.
COACH
COACH is an AI sales coach for in-person and field sales teams. Reps record every meeting; the AI figures out what the best closers do differently and coaches everyone else to do the same, delivering personalized feedback after each meeting. Managers get visibility into 100% of what happens in the field so they only step in when it matters. Founded in Paris by Mathieu Perez, Thomas Perez and Nicolas Sebag, COACH is part of Y Combinator's Summer 2026 batch and reached roughly $500k ARR in its first five months.
Siro
Siro is an AI conversation intelligence platform built for in-person sales. Reps use its mobile app to record face-to-face conversations at the kitchen table, on the job site, or in the showroom; Siro then transcribes and analyzes those conversations to surface coaching moments, draft follow-ups, update the CRM, and show reps how top performers handle objections. Founded in 2020 by former Cutco top-1% seller and McKinsey alum Jake Cronin, the New York company raised a $50M Series B in May 2025 led by SignalFire, bringing total funding to roughly $75M.
WizCommerce
WizCommerce is an AI-native B2B sales and ecommerce platform built for wholesalers, distributors, and manufacturers. It unifies field-sales order taking, buyer storefronts, catalog and product imagery, ERP-connected back-office workflows, and embedded B2B payments in one system. Its products - WizShop, WizOrder, WizStudio, and WizPay, plus the Kai AI assistant - help wholesale businesses replace spreadsheets, PDFs, and manual order entry with automation. Founded in 2020 (originally as SourceWiz) and based in Bengaluru with US operations, the company raised an $8M Series A led by Peak XV Partners in 2025 and processes over $100M in GMV annually.
Jake Cronin
Jake Cronin is the founder and CEO of Siro, a New York based conversation intelligence platform that records and analyzes the face-to-face conversations of field sales reps and turns them into AI coaching. He learned the sales craft the hard way, selling Cutco knives door to door as a teenager and ranking among the company's top reps worldwide, then spent two years as a McKinsey business analyst before leaving in 2020 to code Siro's first product himself. The company has raised roughly $75 million, including a $50 million Series B led by SignalFire in 2025, and works with home services, telecom, and multifamily sales teams across the country.
XBuild
XBuild is a San Francisco-based AI-native estimating platform for the construction industry, founded by former Uber and Postmates executives Jahan Khanna and Rob Moran with civil engineer Sharuk Khanna. Its agentic, chat-based system turns measurement reports and site photos into standardized, editable, code-compliant estimates in minutes. After launching an insurance-focused estimating product in 2025, XBuild says it has run 15,000+ projects representing roughly $250M in construction value and saved contractors 40,000+ hours. In January 2026 the company raised a $19M Series A led by N47, with Rackhouse Ventures and Andreessen Horowitz, to expand from roofing into concrete, painting, HVAC, plumbing and other trades.
Trey Gibson
Trey Gibson is the co-founder and CEO of SPOTIO, a Dallas-area field sales software company he started in 2014 after a visibility crisis on his own outside sales team, where reps worked territories blind and managers had no idea what was happening in the field. A Texas Tech MBA who spent his early career running foam insulation and construction businesses in the DFW area, Gibson built SPOTIO into a mobile-first platform used by thousands of field reps for GPS activity tracking, territory mapping, and sales engagement. He raised a $4.5M Series A from Ballast Point Ventures in 2020 and now hosts the 'From the Field' podcast, interviewing sales leaders about how modern teams sell, scale, and win.