field-sales

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Legend
Bobby Zhong Left the Keyboard and Went Looking for Freight
Founder · Engineer · Executive

Bobby Zhong Left the Keyboard and Went Looking for Freight

The Burt co-founder grew up around a 3PL warehouse, learned to build AI systems, then traded morning code for cold calls, rental cars and the occasional locked office door.

bobby-zhong · burtRead →
Legend
Mathieu Perez Took AI Off Zoom and Sent It Knocking on Doors
Founder · Executive · Engineer

Mathieu Perez Took AI Off Zoom and Sent It Knocking on Doors

After eight YC rejections and several startup detours, the former goalkeeper returned to a problem he had met at 18: the invisible gap between an average field rep and a closer.

mathieu-perez · coach-aiRead →
Legend
Jake Cronin
Founder · Engineer · Executive

Jake Cronin

Jake Cronin is the founder and CEO of Siro, a New York based conversation intelligence platform that records and analyzes the face-to-face conversations of field sales reps and turns them into AI coaching. He learned the sales craft the hard way, selling Cutco knives door to door as a teenager and ranking among the company's top reps worldwide, then spent two years as a McKinsey business analyst before leaving in 2020 to code Siro's first product himself. The company has raised roughly $75 million, including a $50 million Series B led by SignalFire in 2025, and works with home services, telecom, and multifamily sales teams across the country.

jake-cronin · siroRead →
Legend
Trey Gibson
Founder · Executive · Operator

Trey Gibson

Trey Gibson is the co-founder and CEO of SPOTIO, a Dallas-area field sales software company he started in 2014 after a visibility crisis on his own outside sales team, where reps worked territories blind and managers had no idea what was happening in the field. A Texas Tech MBA who spent his early career running foam insulation and construction businesses in the DFW area, Gibson built SPOTIO into a mobile-first platform used by thousands of field reps for GPS activity tracking, territory mapping, and sales engagement. He raised a $4.5M Series A from Ballast Point Ventures in 2020 and now hosts the 'From the Field' podcast, interviewing sales leaders about how modern teams sell, scale, and win.

trey-gibson · spotioRead →