csat
(25)
Cory Brown Would Like a Little More Criticism
At Pronto Marketing, Cory Brown wanted customers to tell him what was going wrong. That wish became Simplesat - and a career spent making feedback easier to give, harder to ignore, and occasionally rather fun.
Your Feedback Stack Is Making the Questions Harder
Mopinion, Dovetail, Lyssna and PostHog each remove a different kind of research friction. The right choice depends less on feature count than on where evidence enters your team, who must find it and what decision comes next.
The Quiet Company Teaching Retailers to Answer 50% of Their Customers With a Bot
Leon Chaddock spent 15 years watching contact centers drown in tweets, DMs and chat windows. Sentiment is his answer - one inbox, a low-code bot builder, and a bet that AI can handle half the queue without anyone noticing.
Four Feedback Platforms, Four Very Different Jobs
Survox, Simplesat, Zonka Feedback and Medallia all promise a clearer customer signal. The useful question is not which has the most features, but which kind of feedback operation you are actually trying to run.
Survicate
Survey and listen to your customers across every channel, automatically identify key themes, and rally teams around feedback - all in Survicate's platform.
Retently
Collect NPS, CSAT and CES across every touchpoint, then let AI turn thousands of responses into the actions that protect revenue and loyalty.
Refiner
In-app surveys that integrate with your product and data stack.
SatisMeter
The handy feedback collection tool you didn't know you needed - built to turn quiet product moments into the customer signals teams actually act on.
SmartSurvey
The British survey company that decided keeping your data on home soil was a feature, not a footnote - and built a 600,000-user business on it.
Zonka Feedback
The platform for actionable customer feedback in the AI era.
Simplesat
The bootstrapped Seattle company built survey tools people actually finish - and turned an agency's own headache into feedback software for 1,000-plus brands.
How Survey Software Splintered Into a Dozen Niches
Refiner, Usersnap, Simplesat, PostHog, SurveyLab and a crowd of rivals each grabbed one slice of customer feedback. The old all-in-one survey builder never saw it coming.
The Quiet Turf War Inside Customer Feedback Software
Sogolytics and Simplesat ask customers the same question - how did we do? - and answer it in opposite ways. One builds an enterprise suite for the whole org; the other hides a single survey inside your helpdesk.
The Most Valuable Real Estate in Business Is Your Email Footer
Exclaimer manages 20 billion email signatures a year; Zonka Feedback turns "how did we do?" into data. Two companies, one bet - that the touchpoints most businesses ignore are the ones customers actually read.
How Six Feedback Tools Turn Your Gripes Into Roadmaps
SurveyMonkey, PostHog, Lyssna and a cluster of smaller rivals have built a quiet industry around one question: what do you actually think? Here is how six of them make money from your opinions, and what each does differently.
Usersnap Turned the Annotated Screenshot Into a Business
The Austrian feedback tool grew from a bug-reporting widget into a platform used by more than 1,300 companies by betting people would rather draw on a screen than fill out a form. Now it is pitching product teams a simpler path than the enterprise CX suites like InMoment.
Zoho Survey plays generalist in a room full of specialists
Maze, Typeform, Voxco, Refiner, Usersnap, Simplesat and SurveySparrow each own a slice of the feedback market. Zoho Survey is betting that the slice matters less than the suite it plugs into.
Four Survey Tools That Refuse to Be SurveyMonkey
Formstack, SmartSurvey, Zonka Feedback and Checkbox each picked a lane the survey giants ignored - workflows, data sovereignty, feedback intelligence and self-hosting. Here is how the quiet corners of the feedback market actually work.
Nicereply Turns One Awkward Question Into a Business
The Slovak survey company built a business on the smiley faces you click after a support ticket closes - and Microsoft, Lenovo and HubSpot all pay attention to what those faces say.
Nicereply
Don't miss out on opportunities to grow and improve by collecting immediate feedback. Use simple one-click feedback surveys from Nicereply to increase the volume of insights you receive.
Kapiche
The AI feedback analytics platform that reads every customer conversation - not just the 5% who fill out your survey - and tells you what it costs you.
AskNicely
The Portland-via-New Zealand software company turning everyday customer feedback into marching orders for frontline teams - and betting AI agents can make service businesses grow by simply being nicer.
Redapto
Redapto is a San Francisco enterprise-AI company (Y Combinator Fall 2025) building self-improving systems for customer support teams. Its platform monitors 100% of customer conversations across chat, voice, and email, catches quality issues and AI hallucinations in real time, runs custom evaluations tied to a brand's voice and policies, and automatically turns what it learns into updated training material and knowledge-base fixes. The goal is to move support from a cost center to a growth lever - lifting CSAT and net revenue retention and surfacing churn risks and expansion moments across the customer lifecycle.
Clootrack
Clootrack is an AI-driven customer experience analytics platform that helps enterprises understand the 'why' behind customer behavior. It ingests structured and unstructured feedback - surveys, reviews, call transcripts, chats, social and support tickets - across 95+ languages and 1,000+ integrations, then applies unsupervised thematic analysis and GenAI agents to surface the drivers of churn, NPS, returns and satisfaction in near real time. Founded in 2017 by serial entrepreneurs Shameel Abdulla and Subbakrishna Rao, the company positions itself as a faster, more granular alternative to survey-first Voice-of-Customer suites.
Tymely
Tymely is an AI customer service agent built for eCommerce and retail brands. It resolves complex support tickets end-to-end - refunds, partial-order exchanges, address changes and more - across email and chat, aiming for human-grade quality while cutting support costs. Founded in 2021 by NLP researchers Ohad Rozen and Roy Penn, Tymely reverse-engineers how a brand's best agents reason, so its AI can handle tickets that generic chatbots pass back to humans, claiming roughly 80% ticket coverage and measurable CSAT gains.