atlanta-tech
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Stephen Pair Spent Twenty Years Waiting for Money to Become Software
Long before crypto became a market, Stephen Pair treated digital money as a software problem. Fifteen years into BitPay, his stubborn idea is still the same: a currency matters when ordinary people can actually use it.
Renaud Charvet Took the Long Way to a Faster Conversation
He nearly began a career in banking. Instead, Renaud Charvet spent two decades turning unfashionable telecom plumbing into a global software business - then moved to Atlanta to start all over again.
Reed Gusmus Learned to Cut the Clutter - Then Made Clarity His Career
The Profisee CMO built his career on demand generation. His more revealing work, though, is the discipline behind it: bring a draft, invite the challenge and ask the question that once stopped him cold - what is the point?
Amy Huff Spent 29 Years Learning the Software Before Selling the Story
Before she became Xplor Technologies’ chief marketing officer, Amy Huff trained the users, answered the customers and managed the products. Her 29-year route to the C-suite explains why her version of marketing begins unusually close to the work.
Emmy Weber Makes the Complicated Useful
After more than two decades turning technical complexity into clear choices, the former marketing chief now works across the seams of a healthcare software company - while making room for women navigating careers of their own.
Erika Brookes Has Spent 30 Years Learning How to Move Fast Without Losing the People
The EnergyCAP CMO learned her craft through dial-up, social media, SaaS and AI. Her parallel education came one mile at a time, on Atlanta’s roads and inside the community that keeps them busy.
Jessica Kirk Knows How to Make Software Feel Personal
After years marketing audit analytics and hybrid-work software, the Atlanta executive has taken on a more intimate brief: turning the machinery behind beauty businesses into a story owners can actually use.
The $47 Billion Back Office You Use Without Knowing It
Xplor Technologies stitched together the software behind gyms, golf clubs, parks, preschools and plumbers. Now it is betting an eight-figure sum that AI can turn a sprawling portfolio into one quietly useful machine.
Kristen Rachels Has a Rule for the AI Era: Own the Number
The Itential CMO spent two decades translating complex enterprise software into a reason to care. Now she is rebuilding marketing around agents, accountability, and a stubbornly human appetite for curiosity.
Philip Dolan Has Spent a Career Making Complicated Software Easier to Choose
After learning brand craft in household names, Philip Dolan moved into the less glamorous, more consequential work of selling software that removes friction from everyday institutions.
Jason Russell Keeps Changing the Product - and Keeping the Same Skill
Before enterprise software, there were ad agencies, poker chips and furniture sourced in China. The Stable Kernel CEO's real product has always been curiosity - disciplined just enough to become a company.
Greg McGraw Put the Mac Mini in a Data Center - Then Built a Cloud Around It
Apple made elegant computers for desks. Greg McGraw helped stack them by the thousand, turning an awkward hardware rule into the foundation of MacStadium.
Vasu Sattenapalli Is Turning Data Trust Into a Product
After years inside enterprise data systems, the RightData co-founder arrived at a plain conclusion: a dashboard is only useful when people believe the number. Now he is building the controls that turn corporate data from a hopeful guess into something teams can use.
Kyle DuPont and the Corporate Mess Hiding in Plain Sight
The Ohalo co-founder left institutional finance with a taste for difficult systems. His company now turns contracts, archives, and forgotten folders into data that enterprises can actually understand.
Stable Kernel Found Its Edge in the Messy Middle of Enterprise Software
The Atlanta consultancy does not sell a magic platform. It sends researchers, designers, engineers and data specialists into the awkward gap between a big company's legacy stack and the product its customers actually want.