Breaking
COLLIN STEWART ships his first book - "The Terrifying Art of Finding Customers" out now /// Predictable Revenue crosses 10,000 booked meetings for B2B clients /// The Predictable Revenue Podcast surpasses 400 episodes - still going weekly /// From 1,100 cold LinkedIn messages to $1M ARR in under a year /// CEO. Podcast host. Brown belt kickboxer. Failed musician. Vancouver legend. /// COLLIN STEWART ships his first book - "The Terrifying Art of Finding Customers" out now /// Predictable Revenue crosses 10,000 booked meetings for B2B clients /// The Predictable Revenue Podcast surpasses 400 episodes - still going weekly /// From 1,100 cold LinkedIn messages to $1M ARR in under a year /// CEO. Podcast host. Brown belt kickboxer. Failed musician. Vancouver legend.
YesPress Profile  •  Vancouver, BC  •  Co-Founder & CEO

Collin Stewart

He got banned from LinkedIn, Facebook, and Twitter at the same time. Then built a $1M ARR company on the ruins.

Founder Operator Author Podcast Host Sales Dev B2B GTM
10K+ Meetings Booked
400+ Podcast Episodes
55+ Companies Scaled
Collin Stewart - Co-Founder & CEO of Predictable Revenue
Collin Stewart — @CollinYVR

The Man Who Got Banned From Three Platforms Before Lunch - and Built $1M ARR by Dinner

Collin Stewart is the kind of founder who, when his first startup collapsed after 18 months and one paying customer, didn't hire a therapist. He sent 1,100 LinkedIn messages instead. He got banned from LinkedIn. Then Facebook. Then Twitter. He kept going.

That relentlessness is the through-line of everything Stewart has built. As Co-Founder and CEO of Predictable Revenue - the Vancouver-based B2B sales outsourcing firm that has booked over 10,000 meetings and scaled outbound for 55+ companies including Toptal and Vox Media - he has turned what was once a scrappy solo experiment into one of the most trusted names in sales development on the continent.

The company merged with Aaron Ross's consulting practice in 2014. Ross literally wrote the book on predictable revenue - his 2011 text became a Silicon Valley bible. Stewart became the operating engine behind the brand, the person who showed up, ran the calls, built the systems, and kept the machine moving while the philosophy caught up with the market.

"Just because something is interesting and a great thought experiment doesn't mean people are going to pay for it."
Collin Stewart - the lesson from VoltageCRM, 2012

He learned that line the hard way. VoltageCRM, his first company, spent 18 months interviewing 150+ potential customers and walked away with exactly one paying client generating $20,000 CAD per year. The key failure? He was validating assumptions, not discovering what people actually needed. His co-founder eventually left - to open a yoga studio in Guatemala. Stewart found that funny. Then he got back to work.

The second act - Carb.io, later known as Carburetor - was run on a different operating principle: find five paying customers before writing a single line of code. He cold-messaged the entirety of Vancouver's startup scene, attended every sales and entrepreneurship event he could find, and interviewed 20 people who were struggling to implement the outbound playbook from Ross's book. He offered them $500 a month to just do it for them. Five said yes. Those five became seven through referrals. That was the signal he needed.

By the time Carb.io merged into Predictable Revenue in late 2014, they were doing $83,333 MRR. The company hit exactly $1M ARR on October 31 - Halloween - 2014. The timing was, Stewart acknowledges, a little on the nose.

1,100

Cold Messages Sent

The number of LinkedIn outreach messages Collin sent while building Carb.io. Got banned. Kept going. Found product-market fit.

$500

His First Price

Per month for full outbound execution - list building, copy, booking. Five customers said yes at that price. That was the beginning.

400+

Podcast Episodes

Weekly interviews with frontline founders and GTM leaders on The Predictable Revenue Podcast, running since 2017.

10K+

Meetings Booked

Total B2B meetings booked for clients across Predictable Revenue's outbound programs - a cumulative track record across 55+ companies.

150+

Customer Interviews

The number of customer discovery calls conducted during VoltageCRM. Lesson learned: listening to validate is different from listening to discover.

$250

Per Minute

His advisory rate on Clarity.fm. 5-star average. The market has decided: an hour of Collin's thinking is worth a lot more than $500.

The Lamborghini Countach, the Yoga Studio, and the Real Education

Collin Stewart grew up in Vancouver with a Lamborghini Countach poster on his wall and an early talent for hustle that his mother found somewhere between impressive and alarming. By age 12, he was doing warehouse work. By 13, he was a certified hockey referee - a job he'd return to a decade later to help cover rent while building a startup.

His grandfather was a real estate agent of the year. Twice. For all of North America. His mother, perhaps informed by her father's experiences in automotive sales, steered Collin away from a sales career. This worked out exactly as you'd expect: he spent the next 20 years building a company almost entirely predicated on the science of sales.

The BBA from Kwantlen Polytechnic University gave him the vocabulary. The next decade gave him the actual education. He moved through roles at Garaventa Lift, AltaStream Power, and Red-D-Arc - unglamorous names, real-world selling. He was learning how the machine worked before he tried to build one.

He also describes himself as a "failed musician." He says it with just enough amusement that you never quite know how serious the music was - and that ambiguity is somehow fitting. The version of Collin Stewart who plays guitar in a band is probably not that different from the one who runs a fast-growing sales development company: someone who just really needs to be doing something, and finds the technical parts less interesting than the human ones.

The Voltage Lesson: Why Listening Wrong Costs Everything

The VoltageCRM story is the kind of failure that only teaches you something if you're paying attention - and Collin was, eventually, very much paying attention. He and his co-founder spent 18 months building a CRM that they believed solved a real problem. They conducted over 150 customer interviews. They thought they were doing everything right.

They were validating preconceived ideas, not discovering real needs. There's a specific failure mode here that's worth naming: asking people "would you use X?" is not the same as asking "what problem are you trying to solve?" The first gets you optimism. The second gets you customers.

By month 18, they had one paying customer at roughly $20,000 CAD per year. Their product had an 80% requirement to integrate with Salesforce - a constraint they kept running into in every conversation but somehow not acting on fast enough. The co-founder eventually left to open a yoga studio in Guatemala. Stewart makes this sound funnier than it probably felt at the time.

"I don't give up easily. I never wanted to quit; I wanted to figure out the answer to the problem."
Collin Stewart

What followed was Carb.io - and this time, the constraint was explicit: don't write code until five people have paid. That single rule changed everything. It forced him to talk to people as a vendor, not a researcher. It forced him to listen for the "yes" instead of the "hmm, interesting." It forced him to find the thing people would actually trade money for.

"Cold email is still effective, but the table stakes have gone up - what worked before won't cut it anymore."
Collin Stewart, Predictable Revenue CEO

From Hockey Referee to Revenue Machine

1998
Hockey Referee, Age ~13

Earned his Level 2 PCAHA referee certification. This gig would resurface a decade later to help cover rent during lean startup months - a detail that says everything about his pragmatism.

2003-2008
BBA at Kwantlen Polytechnic University

Graduated with a Bachelor of Business Administration focused on Entrepreneurial Studies. The education he'd actually use came from everything around the degree.

2005-2012
Learning the Machine: Garaventa, AltaStream, Red-D-Arc

Moved through marketing, sales management, and account management at industrial and energy companies. Real selling. Real quotas. Real lessons about what gets prospects to say yes.

2012
VoltageCRM - The 150-Interview Education

Co-founded a CRM startup. Ran 150+ customer interviews. Ended up with one paying customer at $20K/year. Co-founder left for Guatemala. Stewart got back to work.

2013
Carb.io - 1,100 Messages and Three Bans

Committed to finding five paying customers before writing code. Sent 1,100 LinkedIn messages. Got banned from LinkedIn, Facebook, and Twitter. Found product-market fit in helping companies implement Aaron Ross's outbound methodology. Initial price: $500/month.

Oct 31, 2014
$1M ARR - Halloween

Carb.io, at $83,333 MRR, merged with Aaron Ross's Predictable Revenue practice. The combined company hit exactly $1M ARR on Halloween. 26 employees. The brand merger generated 200 inbound leads overnight.

2017
Launches The Predictable Revenue Podcast

Weekly interviews with frontline founders and GTM leaders. Currently 400+ episodes in. One of the most consistent long-running voices in B2B sales development.

2018
AA-ISP Vancouver Chapter President

Took on community leadership for the American Association of Inside Sales Professionals in Vancouver, building the local sales development ecosystem.

Oct 2025
Published "The Terrifying Art of Finding Customers"

Debut book published by Page Two, distributed by Pan Macmillan Australia. A three-stage framework for revenue. He narrated the audiobook himself. Available in print, Kindle, and Audible.

The Terrifying Art of Finding Customers
A Sleep-Deprived Founder's Guide to Revenue
Collin Stewart
Oct 2025

The Framework for Founders Who Are Tired of Guessing

Published October 28, 2025 by Page Two and distributed by Pan Macmillan Australia, Stewart's debut book is the distilled version of everything he learned sending 1,100 messages, building two companies from scratch, and watching hundreds of founders make the same avoidable mistakes.

The title isn't false modesty. Finding customers is genuinely terrifying - it exposes every assumption you've made about your product, your market, and yourself. Stewart's book doesn't try to make it comfortable. It makes it learnable.

He narrated the audiobook himself. Of course he did.

01
Product-Market Fit

Stop validating assumptions. Start discovering real needs. The VoltageCRM lesson, systematized.

02
Close First Customers

The mechanics of going from zero to five paying customers - without code, without marketing, without a team.

03
Build the Engine

From founder-led sales to a scalable, repeatable revenue system that doesn't require you in every call.

Brown Belt. Failed Musician. Hockey Referee. Revenue Builder.

There is something deliberately grounded about the way Collin Stewart presents himself. He runs a company with a notable brand, hosts a podcast with hundreds of episodes, and just published a book through a respected publisher. He could lean into the expert persona. Instead, his Twitter bio reads: "Founder, CEO, podcast host & failed musician."

The "failed musician" line is a tell. It signals that the version of himself that didn't work out commercially is something he finds funny and worth keeping visible - not erasing in favor of a polished LinkedIn story. That self-awareness is consistent across everything he talks about publicly. He will tell you, in detail, about VoltageCRM. He will tell you how many messages got him banned. He will tell you what the lesson was and precisely how long it took him to learn it.

The 1,100 Messages Playbook

Before CRMs could automate personalization and before AI could write sequences, Collin manually reached out to every relevant person in Vancouver's startup scene. The volume was brutal. The response rate was low. The signal was there.

🏅

Brown Belt, 1st Degree

Certified by the International Kickboxing Federation. This sits in his credentials alongside PCAHA Level 2 hockey referee certification - a collection of disciplines that suggest someone who shows up, follows systems, and puts in the time.

🏫

The Grandfather Factor

His grandfather was named Real Estate Agent of the Year - twice, continent-wide. His mother tried to steer him away from sales careers because of it. He ended up building one of North America's most recognized sales development brands.

🏳

@CollinYVR - Vancouver Encoded

YVR is the IATA airport code for Vancouver International. His Twitter handle is literally his city. For a founder whose entire identity is tied to the Vancouver startup scene, that's the most honest possible handle.

🎧

Failed Musician

He claims this proudly. What the music was, how far it got, and why it stopped - he keeps those details vague enough that the line remains interesting. What matters is he still claims it.

💰

$250 Per Minute

Advisory rate on Clarity.fm. 5-star average rating. The math: if you're paying $250/minute for advice, you're probably asking something you really need answered. His clarity must be earning that number.

  • Persistent
  • Self-Aware
  • Data-Driven
  • Customer-Led
  • Direct
  • Resilient

"If you reach out to start a relationship, nurture it, and stay helpful, you'll be top of mind when customers are ready."

On outbound strategy

"The most important piece is the connection - today, it's about sending a few hundred really targeted emails, not 10,000 blasts."

On modern cold outreach

"80% of folks said, make it work with Salesforce or we're not."

The lesson VoltageCRM missed
The Predictable Revenue Podcast
400+ episodes since 2017

Weekly. Since 2017. No filler.

The Predictable Revenue Podcast is where Stewart does what he does best: asks the questions that founders in the weeds are too embarrassed to ask in public. Every week, he brings in a frontline founder or GTM leader and gets into the specifics - what worked, what didn't, what the pipeline actually looks like right now.

Four hundred episodes in, the throughline is consistent: practical, no-theory, grounded in what's happening in outbound and sales development as the market changes around everyone.

400+ Episodes
2017 Launched
Weekly Cadence