canadian-marketing
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Tammy Sadinsky’s Playbook for Making Heritage Brands Feel Useful Again
After three decades across cereal aisles, coffee counters, checkout lanes, banking apps and classrooms, Tammy Sadinsky keeps returning to one practical question: what does this brand make easier for people right now?
Sherryl Woodward Makes the Comparison Business Feel Human
From Coca-Cola campaigns to frozen-food retail and now financial comparison, the Toronto marketing executive has built a career around one practical question: what does the customer need to understand next?
Adrian Fuoco Makes the Spreadsheet Funny
Pizza Pizza's CMO has built a body of work around a deceptively practical idea: earn attention with a joke, then make the numbers carry it home.
Emily Boyce Moved Marketing Inside the Room
At Teranet, Emily Boyce has made a career of translating invisible infrastructure into a story people can use - while building the systems, confidence and customer connections behind it.
Katherine Bond-Debicki Is Teaching an Old Bucket New Tricks
KFC Canada’s marketing chief has spent a decade turning heritage into a working asset - balancing the Colonel, the bucket and 11 herbs and spices with digital ordering, cultural timing and a sharper appetite for change.