Courtney
Mattson

Before client success was a department, it was a philosophy. Courtney Mattson spent more than 15 years at FranklinCovey - the company that turned Stephen Covey's behavioral frameworks into a global enterprise business - learning, in granular detail, how people and organizations actually change. Not the deck version. The daily version, inside sales cycles, client relationships, and teams under pressure.

That's the foundation she walked into Adobe Commerce with in March 2021, joining as AVP of Client Growth and Success. Adobe Commerce - powered by Magento - is the platform beneath some of the world's largest enterprise ecommerce operations, touching billions in digital revenue. Mattson's mandate: make the clients who run on it grow.

She leads a team of 11-plus customer success professionals - account managers, senior managers, and customer success executives - working across the full lifecycle of enterprise client relationships. Her approach is shaped less by CRM dashboards and more by a fundamental question that FranklinCovey embedded in her over 15 years: what actually changes behavior, and what's just noise?

FranklinCovey is, at its core, a business built on a single conviction: behavior drives outcomes, and behavior can be changed. For a decade and a half, Mattson worked across that business - touching sales enablement, product marketing, client success, and field development. The progression was not linear by title so much as by depth. She ended up as Solutions Director, a role that sits at the intersection of what a product can do and what a client actually needs it to do.

That blend - methodology plus commercial reality - is rare in enterprise tech. Most customer success leaders come up through one lane: either the product side or the relationship side. Mattson worked both, simultaneously, for over 15 years at a company whose whole model was built on the premise that the implementation gap is the real problem. The content is not the hard part. Getting it to stick is.

She also helped drive significant revenue growth and the development of SaaS business models during her FranklinCovey tenure - a particularly valuable experience as the corporate learning and performance industry shifted from one-time engagements to subscription-based relationships. That transition - from transactional to recurring - is exactly the operating environment she stepped into at Adobe Commerce.

Adobe Commerce is the enterprise ecommerce platform that powers some of the largest digital storefronts on the planet. Its clients are not startups experimenting with a Shopify store - they are multi-hundred-million-dollar businesses whose revenue lives online, running complex integrations across logistics, payments, marketing, and customer data.

The customer success function at that scale is not a support queue. It is a strategic partnership - where the success of the platform is indistinguishable from the success of the client's business. Mattson stepped into the AVP role at the moment Adobe was investing heavily in that distinction. The clients who grow become the case studies. The clients who stall become the churn.

Her team sits inside Adobe's broader Digital Experience ecosystem - a division that includes Adobe Experience Cloud, Marketo, and a technology stack that spans analytics, personalization, content management, and commerce. The depth of Adobe's toolset means the client success function is also, in practice, a consulting function: helping enterprise clients understand what tools are available, which ones they're underutilizing, and how to connect the dots between them for measurable outcomes.

From Draper, Utah - part of the Silicon Slopes tech corridor that has grown into one of the most active technology markets in the country - Mattson operates as a VP-level leader inside one of the world's most valuable technology companies, with annual revenues of $24 billion and 31,000 employees.

Draper, Utah - where Mattson is based - sits at the southern edge of the Salt Lake Valley, right in the heart of what the tech industry has taken to calling "Silicon Slopes." The corridor running from Provo to Salt Lake City has produced companies like Qualtrics, Pluralsight, Domo, and a growing roster of enterprise software firms that have put Utah firmly on the map as a serious technology market.

Both FranklinCovey (headquartered in Salt Lake City) and Adobe's distributed workforce have strong Utah presence. Mattson's career arc is, in a sense, the career arc of Silicon Slopes itself: from a performance and human behavior company with deep Utah roots, into the global enterprise software ecosystem that increasingly recognizes what the region has been building for decades.