SERIES A: XSQUARE raises S$10.5M led by Wavemaker Partners COCA-COLA: Five autonomous forklifts deployed in Singapore MITSUBISHI: Logisnext partnership to co-develop AGVs SPEED: AGVs run ~20% faster than existing solutions MODEL: Robots-as-a-Service - automation without upfront capex SINCE 2019: Katoen Natie runs XSQUARE forklifts SERIES A: XSQUARE raises S$10.5M led by Wavemaker Partners COCA-COLA: Five autonomous forklifts deployed in Singapore MITSUBISHI: Logisnext partnership to co-develop AGVs SPEED: AGVs run ~20% faster than existing solutions MODEL: Robots-as-a-Service - automation without upfront capex SINCE 2019: Katoen Natie runs XSQUARE forklifts
Company Profile  /  Intralogistics & Robotics  /  Singapore

XSQUARE
Technologies

The Singapore company teaching forklifts to drive themselves - and writing the software that conducts the whole fleet.

Autonomous forklifts + Xymphony orchestration. Warehouse automation without reconfiguration.

2019
Founded
S$10.5M
Series A
4
Forklift models
~75%
Team in R&D
Autonomous guided vehicles moving pallets through a warehouse with illuminated navigation paths

XSQUARE Technologies. Autonomous forklifts and AGVs trace their navigation paths down a live warehouse aisle - the orchestration layer, made visible. Singapore.

The Dispatch

What XSQUARE Actually Does

XSQUARE Technologies makes warehouses run themselves. Founded in Singapore in 2019 and incubated inside the Goldbell Group - a logistics house with roughly four decades in material handling - the company builds its own line of autonomous forklifts and pairs them with Xymphony, an orchestration platform that behaves like a conductor for a fleet of machines. The forklifts move pallets; Xymphony decides which forklift, which route, and when, while talking to conveyors, cargo lifts, mobile racking and the warehouse and enterprise software already running the building.

The pitch is deliberately unglamorous: automation that fits the warehouse you already have. XSQUARE's AGVs are designed to work alongside human staff without cages, without a shutdown, and - crucially - without ripping out and rebuilding the floor plan. That constraint is the product. Most warehouse operators cannot afford to pause operations for a retrofit, so a system that slots into an existing building lowers the barrier from a capital project to an operational decision.

Underneath, this is as much a software company as a hardware one. About three-quarters of the team works on research and development in AI and robotics, and the company runs its own R&D headquarters, production facilities and 24/7 technical support. The result is a business that ships steel but sells coordination.

"Our advanced suite of hardware and software solutions ensures seamless interworking of all components."- Jens Bohnwagner, CEO, XSQUARE Technologies
The Lineup

Products & Services

One orchestration brain, four autonomous forklift bodies, and a commercial model built to remove the upfront cheque.

Software · Xymphony

The Orchestrator

An intelligent warehouse orchestrator that acts as the central control system for the robot fleet and integrates with conveyors, cargo lifts, mobile racking, WMS and ERP - enabling 24/7, AI-optimised operation.

Hardware · 1.4T-2T

Bumblebee XV

Autonomous high-lift stacker for putaway and retrieval in standard racking.

Hardware · 1.2T-2T

Springer FX

Autonomous sit-on reach truck - the model deployed on Coca-Cola Singapore's floor.

Hardware · 2T-8T

Fortress RX

Autonomous electric forklift built for heavier-duty loads and bigger pallets.

Hardware · 1.5T

Sideswipe MX

Autonomous very-narrow-aisle (VNA) truck for high-density storage layouts.

Commercial · RaaS

Robots-as-a-Service

Subscription-based automation that lets companies deploy with little or no upfront capital - paying for outcomes instead of buying hardware outright.

The Case

The Problem, By The Numbers

Fewer available workers, more orders, and less floor space to spare. XSQUARE builds for that arithmetic rather than a keynote demo.

AGV speed vs. existing solutions~+20%
Team focused on AI & robotics R&D~75%
Operating window enabled24/7
Upfront capex under RaaS≈ 0

How XSQUARE Differs

  • Runs alongside people - no cages, no warehouse rebuild
  • Owns both the forklift hardware and the orchestration software
  • Interoperable with existing WMS, ERP, conveyors and lifts
  • Subscription model lowers the first cheque to near zero
  • Backed by 40+ years of Goldbell material-handling expertise
The Floor

Who Uses It

XSQUARE sells to enterprise warehouse operators - the kind where an unfilled shift shows up as a missed shipment. Named customers span FMCG, pharmaceuticals and third-party logistics.

Coca-Cola Singapore GSK Katoen Natie Mitsubishi Logisnext APAC

The most visible deployment is Coca-Cola's regional beverage concentrate plant in Singapore, where five XSQUARE Springer AGVs were integrated into the shop floor and automated warehouse to move finished goods, coordinated by the orchestration system. Logistics operator Katoen Natie has run XSQUARE autonomous forklifts since 2019 - proof rather than pilot - as it works toward fuller warehouse automation to offset a shrinking labour pool.

These are not throwaway logos. Enterprise buyers rarely adopt autonomy on faith; they commit after one line runs continuously and the numbers hold. That XSQUARE's roster is short and heavyweight is consistent with a ~20-person company selling deep into a small number of large accounts.

Headquarters
Singapore
Founded
2019
Team size
~20 people
Backer
Goldbell Group
Category
Intralogistics robotics
Model
Hardware + SaaS + RaaS
The Ledger

Business Model & Market

XSQUARE is a B2B business that sells hardware and software together, with a Robots-as-a-Service option layered on top. Customers can buy or lease the autonomous forklifts alongside the Xymphony software, plus integration and round-the-clock support. The RaaS model reframes automation from a large capital purchase into a recurring operating expense - a structural change that matters more than any single spec, because it removes the board-level fight over a big upfront number.

In the market, XSQUARE sits at the intersection of two crowded fields: autonomous forklift makers (Third Wave Automation, Fox Robotics, Cyngn, Balyo, Vecna, Seegrid) and the material-handling OEMs moving into automation (Toyota Material Handling, KION/Dematic, Jungheinrich). Its differentiator is owning both the robot and the orchestration layer while staying interoperable with whatever else is on the floor - and a regional focus on Asia Pacific, where labour shortages are acute and warehouse density is high.

"XSQUARE's AGVs not only enable 24/7 operations, but also run 20% faster than existing solutions."- Paul Santos, Managing Partner, Wavemaker Partners

Series A · May 2024

  • S$10.5M raised (≈ US$7.78M)
  • Led by Wavemaker Partners
  • With SEEDS Capital (Enterprise Singapore) & Goldbell Corporation
  • Use of funds: regional expansion, go-to-market, AI R&D
The Record

A Short History

2019

Founded in Singapore

Incubated as a Goldbell venture, XSQUARE launches to build autonomous forklifts and begins supplying Katoen Natie with a fleet.

2021

Robots-as-a-Service takes shape

The company formalises a subscription model so customers can adopt automation with little to no upfront capital.

2023

Full forklift lineup

XSQUARE rounds out its family - Bumblebee XV, Springer FX, Fortress RX and Sideswipe MX - across stacker, reach, electric and VNA formats.

2024

Coca-Cola, Mitsubishi & Series A

Coca-Cola Singapore deploys five AGVs with Xymphony, XSQUARE partners with Mitsubishi Logisnext, and raises S$10.5M led by Wavemaker Partners.

On The Record

In Their Words

"Our advanced suite of hardware and software solutions ensures seamless interworking of all components."

Jens Bohnwagner · CEO, XSQUARE Technologies

"XSQUARE's AGVs not only enable 24/7 operations, but also run 20% faster than existing solutions."

Paul Santos · Managing Partner, Wavemaker Partners
Common Questions

FAQ

What does XSQUARE Technologies do?

It designs autonomous forklifts and the Xymphony orchestration software to automate warehouse and intralogistics operations - without requiring the warehouse to be reconfigured.

Who are XSQUARE's customers?

Enterprise warehouse operators including Coca-Cola Singapore, GSK, Katoen Natie and Mitsubishi Logisnext Asia Pacific, primarily across Asia Pacific.

How much funding has XSQUARE raised?

It raised S$10.5 million (about US$7.78M) in a Series A round in May 2024, led by Wavemaker Partners with SEEDS Capital and Goldbell Corporation.

What is Robots-as-a-Service?

It is XSQUARE's subscription model that lets companies deploy automation with little or no upfront capital expenditure, paying a recurring fee instead of buying hardware outright.

Where is XSQUARE Technologies based?

It is headquartered in Singapore at 14 Benoi Road, and is backed by the Goldbell Group's decades of material-handling expertise.

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