ui-ux
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PENSA and the art of removing the awkward bit
A hospital curtain, a razor, an inflatable dog kennel. The Brooklyn design firm finds its opportunities where everyday objects make people work too hard.
Product Design: the first version is a question
LaSoft’s product design practice turns business processes into web and mobile software. Its work for OutSail shows why a working first version can be the beginning of the argument.
The design agency where beginners belong
At UC Berkeley, Innovative Design pairs campus creative work with a place to learn. Its most useful lesson may be how to make room for people who are still figuring out what they can do.
Phantom Design Doesn’t Make Park Benches. Brush Holders? Yes.
The California agency builds brands, online stores and software. Its own wooden brush holder offers a surprisingly good explanation of how those jobs belong together.
Elever wants to design itself out of your daily to-do list
The digital studio pairs brand and interface design with a promise of client independence. Its most interesting deliverable may be what happens after the handoff.
Wonderful makes the pretty part work
Behind the jewelry, supplements, and nonalcoholic beer is an agency doing the unglamorous work of digital commerce: fixing subscriptions, taming catalogs, and making a brand easier to buy.
Touchpoints
Touchpoints (legally Global Touchpoints, Inc.) is a Northern California digital consulting and software services firm founded in 2004 by Naren Kini and Udayan (UC) Chanda. It helps organizations stay digitally relevant through turnkey software design and development, public-sector solution accelerators, data and cloud consulting, and technical recruitment. With deep expertise in Salesforce, AWS, and workflow automation, the company serves both private clients like Topps, Meta, Intuit, and Fiserv and a broad roster of California state agencies.