event-analytics
(9)
Bizzabo Survived the Day 1,000 Events Disappeared - Then Put the Internet Back Into the Ballroom
The event-software company started with a networking app, lost its market overnight, and rebuilt around a stubborn idea: a handshake should produce data without feeling like a spreadsheet.
Cvent Nearly Died With $400,000 on the Founder’s Credit Cards. Then It Sold for $4.6 Billion.
A lawyer built software to escape the sticky-note chaos of event planning. The dot-com crash nearly buried it; a two-sided event machine, two IPOs and a private-equity relay turned it into a $4.6 billion business.
RainFocus Put the Conference Badge on the Balance Sheet - Now AI Is Coming for the Messy Middle
The Utah software company spent a decade turning event chaos into usable customer data. Its next act is more ambitious: giving AI agents the context to help run the show without losing the humans in the room.
Event Citadel Bought a 1976 Trade-Show Workhorse - Now It Wants to Turn Every Badge Scan Into a Business Signal
The company behind millions of registrations is betting that the dullest moment at a conference - the badge scan - can become its most valuable data point. The playbook is equal parts software, field crews and half a century of scar tissue.
Lori Trapp Turned the Corporate Event Into a Measurable System
Her work at Intel made a quiet argument: a corporate event is not finished when the room clears. It is finished when the choices, data and lessons can make the next one better.
Airmeet
Airmeet is a virtual and hybrid events platform built to help B2B marketing teams run interactive webinars, summits, and conferences that generate pipeline. Founded in 2019 by former CommonFloor founders, the remote-first company pairs engagement-heavy features - virtual lounges, speed networking, and gamification - with AI-powered content repurposing and CRM-connected analytics. More than 5,500 brands, from Comcast and Unilever to the Linux Foundation, have used Airmeet to host events at scale.
Upped Events Inc.
Upped Events is a Philadelphia-based, software-only event management and payments platform that bundles ticketing, contactless mobile payments, on-site point-of-sale, CRM, mapping, staff and partner management, and real-time analytics into one system. Built for food and drink festivals, fairs, conventions, and community events, Upped aims to raise attendee spend and organizer ROI while cutting the number of tools a team has to juggle. Founded in 2020 by Mark Kozlowski, Louis Blitzman, and Filip Risteski, the company was acquired by Events.com in May 2025.
Zuddl
Zuddl is a modular event management platform built for B2B event marketers, unifying conferences, field events, and webinars in one system. It handles the full event lifecycle - registration, ticketing, branded virtual stages, on-site check-in, attendee engagement, and post-event content - while pushing engagement data into CRMs like Salesforce and HubSpot so teams can prove and improve event ROI. Founded in 2020 and backed by Y Combinator, Alpha Wave Incubation, and Qualcomm Ventures, Zuddl serves brands including Google, Microsoft, ServiceNow, and the United Nations.
Imply
Imply is a San Francisco-based data analytics company that built its platform on Apache Druid - the open-source real-time analytics database that its co-founders helped create. The company offers Imply Polaris, a fully managed cloud database-as-a-service for real-time analytics, and Imply Lumi, billed as the industry's first Observability Warehouse. With $215M in total funding and unicorn status at a $1.1B valuation, Imply serves 100+ enterprise customers including Atlassian, Reddit, and Cisco ThousandEyes, enabling sub-second query performance across terabytes to petabytes of streaming and historical data.