Medical Device Executive

John McCutcheon

President & CEO - EBR Systems, Inc.

He runs a company that put something the size of a grain of rice inside the human heart - wirelessly. No leads. No wires. Just ultrasound. In April 2025, the FDA agreed this was a good idea. The $3.6 billion market is now listening.

40+
Years in MedTech
$3.6B
Addressable Market
5
Successful Exits
2025
FDA Approval Year
John McCutcheon, President and CEO of EBR Systems

John McCutcheon / EBR Systems, Inc.


16.4%
Improvement in Heart Function (SOLVE-CRT)
97.1%
Procedure Success Rate
$105M
Ceterix Exit (Smith & Nephew)
89
EBR Systems Employees
$41K
NTAP Reimbursement per Case

Grain of Rice. Billion-Dollar Bet.

There is a device in the hearts of some patients at Cleveland Clinic that is smaller than a grain of rice. It communicates through ultrasound. It has no leads, no wires connecting it to anything outside the body. It arrived there in April 2025, when the FDA gave its blessing - and John McCutcheon had been preparing for that moment since 2019.

McCutcheon joined EBR Systems the same summer the company closed a $30 million funding round. The announcement covered both events in a single press release. That is the kind of decisive momentum that tends to follow him. Before EBR, he built Ceterix Orthopaedics into a $105 million acquisition target for Smith & Nephew. Before that, a string of companies - Perclose (acquired by Abbott), Emphasys Medical (acquired by Pulmonx), Ventus Medical - each one adding another line to a track record that reads like a merger document.

But EBR is different. The WiSE CRT system is not an incremental improvement on existing technology. Cardiac resynchronization therapy has relied on wired leads for decades. Threading a lead through the coronary sinus to pace the left ventricle is a procedure with known failure rates, complications, and a population of patients for whom it simply cannot be done. The WiSE system skips all of that. A transmitter sits outside the heart; an electrode the size of a grain of rice is implanted endocardially; ultrasound carries the energy across the gap. No lead. No problem.

The pivotal SOLVE-CRT trial told a compelling story - 16.4% improvement in heart function, 80.9% of patients free from device-related complications, a procedure success rate of 97.1% in the SELECT-LV trial. The data was strong enough that the trial was halted early for success in May 2023. By January 2025, JAMA Cardiology had published the results. By April, the FDA had approved the device. By June, Cleveland Clinic and St. David's Medical Center in Austin, Texas, had completed the first commercial implants.

McCutcheon's job now is the hardest part: turning a landmark approval into a functioning business. That means reimbursement (secured - up to $41,145 per case through NTAP), hospital purchasing agreements (HCA Healthcare signed), physician training, and a commercial infrastructure that can scale. The new 51,136-square-foot headquarters in Santa Clara, with occupancy planned for fall 2026, is the physical expression of that bet.

"I'm delighted to join the fantastic team at EBR Systems to bring the unique WiSE System to the market and help improve patient outcomes."

- John McCutcheon, August 2019 / On joining EBR Systems

Six years after that statement, the WiSE system is in hospitals. McCutcheon picked an interesting word: "unique." Most executives in medtech reach for "breakthrough" or "transformative." Unique is more honest. It is the only thing like it that exists. The FDA gave it Breakthrough Device Designation in September 2019 - three months after McCutcheon arrived. The regulatory pathway confirmed what the technology suggested.

The commercial strategy is measured and deliberate. A limited market release in 2025 gives EBR the ability to learn before scaling. Full market release is planned for the second half of 2026. Meanwhile, the WiSE-UP Study is enrolling patients to expand the evidence base and reach additional heart failure populations. The clinical story is not finished; it is just getting commercially relevant.

EBR Systems is listed on the Australian Securities Exchange (ASX: EBR), an unusual arrangement for a Sunnyvale medical device company that reflects the company's history and investor base. McCutcheon manages a business that operates in California, implants devices in Texas and Ohio, and reports to shareholders in Sydney. That geographical spread is its own kind of complexity - the administrative equivalent of wireless pacing: everything connected, nothing wired.

The WiSE System
Electrode size: comparable to a grain of rice. Powered by: ultrasound. Leads required: zero. FDA status: approved April 2025. First commercial implants: June 2025.
Market Opportunity
$3.6 billion addressable market in the U.S. targeting heart failure patients who cannot receive or are high-risk for conventional CRT leads.

How the WiSE System Works

WiSE CRT: Wireless Stimulation Endocardially
THE WORLD'S FIRST LEADLESS LEFT VENTRICULAR PACING SYSTEM
🔋
Transmitter
External transmitter implanted subcutaneously generates ultrasound energy
〰️
Ultrasound
Ultrasonic energy travels wirelessly across the chest wall and through tissue
🌾
Electrode
Grain-of-rice-sized electrode harvests energy and delivers pacing to the left ventricle
Pacing
Synchronized biventricular pacing restores cardiac resynchronization in heart failure patients

No coronary sinus lead. No venous access required for the electrode. No lead-related complications.

A Run Sheet Worth Reading

Every Exit. Every Company.

A pattern emerges when you look at the companies John McCutcheon has touched: they tend to get acquired. Five times and counting.

American Hospital Supply
Acquired by Baxter International
Where the career in medical devices began. Hospital supply, then into the world of device commercialization.
DVI
Acquired by Eli Lilly
Medical devices, pharmaceutical overlap. McCutcheon developing his cross-industry commercial instincts.
Perclose
Acquired by Abbott Laboratories
Vascular closure devices. A competitive, technically demanding space. Abbott's acquisition validated the technology.
Emphasys Medical
Acquired by Pulmonx
Pulmonary valve technology for emphysema treatment. Minimally invasive - a recurring theme.
Ventus Medical
Executive Role
Sleep-disordered breathing devices. Building the breadth of a career that spans multiple organ systems.
Ceterix Orthopaedics
$105M - Acquired by Smith & Nephew
President & CEO 2013-2019. Meniscal repair devices. Led the company to a nine-figure exit before joining EBR.
EBR Systems, Inc.
FDA Approved - April 2025
President, CEO, and Director since June 2019. The largest bet of his career: wireless cardiac pacing.

Three Degrees. One University.

UCLA
B.A. in Economics
UCLA
B.A. in Psychology
UCLA Anderson Graduate School of Management
Master of Business Administration (MBA)

Two undergraduate degrees - one in hard numbers, one in human behavior - followed by business school. That combination covers most of what running a medical device company requires: data, people, and capital allocation.

Six Years, One Goal

June 2019
John McCutcheon joins EBR Systems as President, CEO, and Director
August 2019
EBR closes $30M funding round - announced simultaneously with McCutcheon's appointment
September 2019
FDA grants Breakthrough Device Designation to the WiSE CRT system
May 2023
SOLVE-CRT pivotal trial halted early for success: 16.4% improvement in heart function, 80.9% complication-free rate
January 2025
SOLVE-CRT results published in JAMA Cardiology
April 2025
FDA approves WiSE CRT system. EBR breaks ground on 51,136 sq ft Santa Clara headquarters
June 2025
First commercial implants at Cleveland Clinic (Dr. Niraj Varma) and St. David's Medical Center, Austin, TX
October 2025
NTAP reimbursement secured ($41,145/case); major HCA Healthcare purchasing deal signed

"In Q4 2025, we continued to make solid progress across both our commercial and clinical programs. Case volumes increased meaningfully, reflecting growing physician experience and expanding site readiness."

- John McCutcheon, Q4 2025 Update

"We continued to make important progress toward our final PMA submission in Q3 2024, underpinned by our positive engagement with the FDA."

- John McCutcheon, Q3 2024 Update

Five Things Worth Noting

01
Three UCLA degrees - two undergraduate (Economics and Psychology) and an MBA from Anderson. One campus. Many angles.
02
Every major company McCutcheon has worked for has been acquired: Baxter, Eli Lilly, Abbott, Pulmonx, Smith & Nephew. Five for five.
03
EBR Systems is listed on the Australian Securities Exchange (ASX: EBR). A Sunnyvale company with a Sydney stock listing.
04
The WiSE electrode he champions fits inside a human heart and is approximately the size of a large grain of rice.
05
McCutcheon joined EBR in June 2019. The FDA granted Breakthrough Device Designation in September 2019. His first quarter at the company set the regulatory trajectory.

Hear It From the Helm

John McCutcheon speaks directly about EBR Systems, the WiSE technology, and where the company is headed.

"From the helm: EBR Systems (ASX:EBR), CEO & President, John McCutcheon" - YouTube

Find John McCutcheon