From Circuits to Categories
She once designed systems that moved data at the speed of light across wireless networks. Now she helps founders move ideas through the noise of markets. The technical vocabulary is different. The underlying discipline - clarity under constraint - is exactly the same.
At HashiCorp, Chang inherited something most marketers never touch: pricing. Not just the communication of pricing, but the actual architecture of how a $500M+ ARR software business charged for its products. She managed monetization across the entire portfolio, led product marketing for emerging lines, and operated in the complex zone where engineering, product, and go-to-market intersect. It's the kind of work that teaches you that marketing isn't just about attention - it's about value creation and value capture.
Then Metronome. The company was building billing infrastructure for usage-based pricing - a concept that made sense to engineers but barely existed as a marketing category when Chang arrived. She didn't just market the product; she helped invent the term "usage-based billing" as a recognized market segment. That's the rarer skill: not describing what exists, but naming what's becoming.
Greylock came calling in January 2026. The pitch was straightforward: the best time to shape a company's marketing is before the market has already decided. Greylock's founders - building at the frontier of AI, infrastructure, and enterprise software - needed someone who understood the technology they were building and the narratives that would carry it. Chang, who has spent her career at exactly that intersection, was the answer.
As Marketing Partner, she works with portfolio founders at the zero-to-one stage: before the brand is fixed, before the messaging has calcified, before habits have formed. The timing is deliberate. A positioning decision made in year one ripples through every piece of communication a company sends for the next decade.