At 40, Lei Jun co-founded Xiaomi. At 51, he took on electric cars. Behind both decisions sits an older ambition, formed in a university library, and an unusually public willingness to be a beginner again.

Before he put BLU on a phone, Samuel Ohev-Zion knew how to get one onto a shop counter. His career turns on a deceptively simple question: how much should joining the smartphone world cost?
From Nokia’s familiar keypad to HMD’s own smartphones, Ravi Kunwar keeps returning to a practical question: what should a phone let its owner do? His answer runs through digital payments, repairable devices, and an India-first ambition.
Lewis Hilsenteger is the Canadian creator behind Unbox Therapy, one of YouTube's largest technology channels with over 25 million subscribers and nearly 5 billion total views. Known for his authentic, unscripted reactions to gadgets and consumer electronics, he rose to global fame in 2014 with the viral 'iPhone 6 Plus Bend Test' video that sparked the worldwide 'Bendgate' controversy. Beyond YouTube, he runs a second channel 'Lew Later,' founded Latercase — a minimalist smartphone case brand using aerospace-grade aramid fiber — and has collaborated with brands including Samsung, Apple, Google, and Intel.
Marques Brownlee, known as MKBHD, is the internet's most-trusted voice on consumer technology. Starting his YouTube channel at 14 while still in high school, he built a 20+ million subscriber empire on the back of obsessive production quality and a consumer-first perspective. Beyond reviewing gadgets, he co-hosts the Waveform podcast, serves as board member and chief creative partner at Ridge, is a 2022 WFDF World Champion in ultimate frisbee, and was named to TIME's 100 Most Influential People in AI in 2024.