product-research
(6)
Amazing.com sells the map. The hard part is leaving home.
The company that taught entrepreneurs to sell on Amazon is bundling its lessons with AI software. Its most revealing lesson concerns the customers who never launched.
Vetted wants to end your 27-tab shopping habit
Buying a toaster should not require a small research department. Vetted turns reviews, prices, and the internet’s arguments into shopping advice - and its own history explains why that is harder than it sounds.
Survicate
Survey and listen to your customers across every channel, automatically identify key themes, and rally teams around feedback - all in Survicate's platform.
Sprig
Sprig transforms manual survey workflows with a system powered by research agents, enabling enterprise teams to move from question to defensible insight without compromising rigor.
Askable
Askable is an Australian, AI-powered user research platform that combines a global panel of verified participants, certified human researchers, and research-specific AI into a single system meant to replace a team's whole research stack. Founded in 2017 in Brisbane, it started as recruitment software - the self-described 'Uber for user testing' - and has grown into an end-to-end product research suite used by teams at brands like Atlassian, Canva, Wise and Toyota. After roughly six years bootstrapped and profitable, the company raised a A$22M Series A led by AirTree Ventures in 2024 to expand in the US and UK and deepen its AI tooling.
Marvin
Marvin (legally Equafin Inc., operating as HeyMarvin) is an AI-native customer insights platform that helps product, design, and research teams capture interviews, analyze qualitative data, and turn scattered customer feedback into a searchable, shareable repository.