
After seven years in Europe, Renan Conde returned to Brazil to build Factorial’s local operation. The harder lesson came after the hiring: how to turn a fast-growing sales team into a business that could keep its promises.
The Predictive Index began with a wartime question about teamwork. Seventy years later, its business rests on a more awkward one: what happens after you hire the right person?
A shared inbox can hire your first employee. Workable built a business around what happens when it has to hire your fiftieth - and now wants to handle the work on both sides of the offer letter.
Leave requests, late shifts, payroll handoffs and risk assessments rarely belong in the same conversation. BrightHR built a business by putting them in the same app - with a lawyer or safety adviser available when the software runs out of answers.
Most leadership software gives managers another lesson and another login. Rypple’s bet is more practical: remember the people, prep the awkward meeting, track the promise - and charge less than lunch.

Two of the biggest names in performance software chose opposite religions. One organizes the whole product around goals. The other treats goals as just another tab, and built its empire on feedback instead.
TrueBlue began with one Labor Ready branch and a blunt promise: put people to work quickly. Today, its apps, recruiters and on-site teams form an unusually broad operating system for the variable workforce.
Lattice is a San Francisco-based people-management software company that helps organizations run performance reviews, set goals, gather employee feedback, manage compensation, and track engagement in one connected platform. Founded in 2015 by Jack Altman and Eric Koslow, it now serves several thousand companies and has leaned hard into AI under CEO Sarah Franklin, who joined from Salesforce in 2024.
Sarah Franklin is the CEO of Lattice, the people-management platform headquartered in San Francisco. A Virginia Tech-trained chemical engineer and biochemist, she spent 15+ years at Salesforce, where she built Trailhead into a movement and later served as President and Chief Marketing Officer before stepping into Lattice's top job in January 2024 to rewire HR for the AI era.