franchise-growth
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The $1.5 Million Scoop: How Chicken Salad Chick Turned a Picnic Staple Into a Franchise Machine
Chicken Salad Chick took a dish associated with picnics and church lunches, gave it 12 personalities, and built a fast-casual growth story around the humble scoop. Its real product is not novelty alone - it is repeatable choice served with a neighborhood touch.
Oakscale Franchise Partners
Oakscale Franchise Partners is a New York-based, tech-enabled franchise development company that helps emerging brands scale into national franchise systems. It combines hands-on franchise consulting, data-driven lead generation and matchmaking, marketing, and selective equity investment - handling the full journey from concept to signed franchise agreements. Founded in 2017 by Joshua Kovacs and now part of Metric Collective, Oakscale has facilitated millions of franchise searches and worked with thousands of franchisor clients across fast-casual, pet care, mobility, and specialty retail.
Robert Huntington
Robert (Rob) Huntington is the CEO of Oakscale Franchise Partners and of Metric Collective, a New York-based group that builds, markets, and invests in franchise brands. A former high-school history teacher who ran the single largest Huntington Learning Center before earning an MBA at Kellogg and consulting at BCG, he now applies data, software, and digital marketing to a slow-moving industry, connecting entrepreneurs with franchise concepts and helping emerging brands scale. He led the angel round that seeded Oakscale with $1.2M in 2019 and frames franchising's challenge bluntly: the industry has been coasting downhill and now has to pedal.