customer-journey-orchestration
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Lightico keeps the customer on the line
A signature is easy. Finishing the loan, claim or handset purchase around it is harder. Lightico sells regulated businesses a way to close the gaps between those steps.
Roojoom and the business of keeping people moving
From broadband troubleshooting to the unanswered phone, Roojoom turns customer interactions into journeys with a destination. Its newest lesson: even a clever AI loses the conversation if it takes too long to reply.
The Customer Was Ready. The Bank Was Still Looking for the Form.
OvationCXM began by helping small businesses get technology working. Now it sells banks a way to see the handoffs that keep customers waiting - and to give somebody ownership of the next step.
The Customer Who Escaped the Segment
Auxia’s wager is that the most useful marketing plan is the one a customer never sees: a fresh decision, made for that person, at the instant it matters.
GrowthLoop
GrowthLoop is an agentic, composable customer data platform (CDP) that runs directly on a company's cloud data warehouse - Snowflake, BigQuery, Databricks or Redshift - so marketing teams can build audiences, orchestrate journeys, and measure results without copying data into a separate system. Formerly Flywheel Software, the company pitches a 'Compound Marketing Engine' that pairs a no-code, drag-and-drop audience builder with AI 'Growth Agents' that suggest segments, build journeys, and optimize campaigns. It serves large enterprises including Ford, Costco, Albertsons, NerdWallet and major sports organizations.