value-selling
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The Forecast Was Never the Problem. The Missing Machine Was.
Xfactor.io wants executives to stop admiring last quarter's dashboard and start rehearsing next quarter's decisions. Its wager is simple: revenue needs a flight simulator, not another rear-view mirror.
The Spreadsheet That Learned to Say No
Accord began with a hand-drawn sales tool and a blunt idea: a deal is not real because a seller says so. It is real when the buyer has work in the plan.
Doug May and the Expensive Space Between Value and Proof
For three decades, Doug May has worked on an awkward question in enterprise software: if a product creates value but the customer cannot measure or defend it, how much is that value really worth? His answer has taken him from carrying a quota to building the systems behind billion-dollar go-to-market teams.
Spotlight.ai Is Betting Your Reps Should Never Update the CRM Again
The Boston startup is turning calls, emails and CRM exhaust into qualification, forecasts and sales collateral. Its pitch to enterprise revenue teams is blunt: stop asking reps to feed the machine, and make the machine do the paperwork.
LeveragePoint Innovations
LeveragePoint is a Boston-area B2B SaaS company that helps enterprises quantify, communicate, and capture the economic value of their products. Spun out of Monitor Group's Strategic Pricing practice in 2009, its cloud platform turns static spreadsheets and slide decks into interactive value propositions and ROI stories that sales teams use to justify higher prices and win more deals. It serves manufacturing, specialty chemicals, high tech, healthcare, and software companies, and is extending into value marketing and AI-assisted value modeling.
Peyton Marshall
Peyton Marshall is the founder, Chairman, and CEO of LeveragePoint, a Newton, Massachusetts SaaS company that helps B2B firms quantify, communicate, and capture the economic value of what they sell. An economist by training with a PhD from MIT, he spent twelve years in investment banking in London at UBS and Goldman Sachs, then fifteen years as a CFO and operator in healthcare and IT companies, before founding LeveragePoint in 2009 to turn value-based pricing from a theory into an everyday sales tool. He has grown the company to multi-million-dollar revenue without raising venture capital.
Databook
Databook is a Palo Alto-based AI sales intelligence company building the 'Decision System for Enterprise Sales' - a guided selling platform that turns financial filings, executive signals, and CRM data into account strategy for sellers chasing Fortune 500 deals.