tallahassee

(6)
Company
The Agency That Learned to Sell the Place Nobody Thought to Look
Media · Enterprise

The Agency That Learned to Sell the Place Nobody Thought to Look

From a city few national clients would think to search, Carrie and Curtis Zimmerman built an integrated agency around an oddly durable skill: changing what people believe about a place, then watching what they book.

advertising-agency · integrated-marketingRead →
Company
When the Cell Towers Went Quiet, SalterMitchell PR Reached for Paper
Media · Enterprise · Health

When the Cell Towers Went Quiet, SalterMitchell PR Reached for Paper

A Tallahassee consultancy built its edge by knowing one state unusually well. Its best lesson arrived after a Category 5 hurricane, when the smartest communications technology turned out to be a flyer taped beside a portable restroom.

public-relations · florida-public-affairsRead →
Company
The Agency That Turned Florida Bureaucracy Into Three Verbs
Media · Enterprise · Social

The Agency That Turned Florida Bureaucracy Into Three Verbs

Kidd Group began in Jerry Kidd's garage and grew into a three-part communications shop. Its most revealing work took a statewide rules change and made it sound like a useful instruction: Gather. Go. Get.

integrated-marketing · advertising-agencyRead →
Company
The Small-City Agency That Put the Emergency Room in a Slip ’N Slide
Media · Enterprise

The Small-City Agency That Put the Emergency Room in a Slip ’N Slide

The Mitchells Agency learned that the fastest route from a small Florida office to a national stage was not to act bigger. It was to notice the ordinary things bigger shops might miss - a nervous parent, a winter lunch, a human answering the phone.

advertising-agency · brand-strategyRead →
Company
The Little Agency That Bought Trouble - and Learned to Ask Better Questions
Enterprise · Media

The Little Agency That Bought Trouble - and Learned to Ask Better Questions

A badly timed acquisition nearly taught Sean Doughtie the wrong lesson. Instead, it pushed his Tallahassee shop from making websites to studying why people act - and building the thing that might move them.

creative-agency · brand-strategyRead →
Company
Brandt Put the DMV Inside a Camping App - and Built a Business Around the Mess
Saas · Enterprise · Ecommerce

Brandt Put the DMV Inside a Camping App - and Built a Business Around the Mess

The Tallahassee software company turned permits, park bookings, boat titles, call centers and even waterproof license cards into one government-ready operating system. The trick is less glamorous than a consumer app - and much harder to copy.

govtech · outdoor-recreationRead →