skilled-nursing
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Moshe Scheinberg Is Building the Meeting Place Behind Skilled Nursing’s Next Conversation
From reimbursement software to a new industry media platform, the New York executive’s work follows one practical idea: fragmented fields move faster when their people, data and conversations share a room.
The nursing-home rulebook is a maze. Zimmet built a business selling the map.
Zimmet started with Medicare cost reports, found a market full of disconnected rules and data, and spent three decades turning that confusion into consulting, software and outsourced clinical work. Its first software win also exposed the flaw that shaped everything after it.
Ted LeNeave Turned the Org Chart Upside Down - Then Built Accura Around It
A Virginia administrator came to Iowa with a family, a founder's itch and one stubborn diagram: put residents and frontline staff at the top. A decade later, that upside-down chart remains a compact explanation of how Ted LeNeave wants Accura to work.
Accura HealthCare Flipped the Org Chart - Then Built a 50-Community Care Network
The Iowa operator put residents and direct-care staff at the top, renamed headquarters the Resource Center, and scaled across four states. Its decade offers a practical playbook - and a warning - for anyone trying to grow a local service without sanding away the local part.
Brookdale Is Building a Small City for Every Stage of Aging
The country's largest senior-living operator is trying to make one hard transition feel less like a handoff and more like a life that can keep unfolding - with care, community and clinical coordination under one roof.
The Family Business Built to Make Aging Less Disruptive
SALMON Health and Retirement has spent more than seven decades assembling the pieces of later life under one family roof. Its product is not one building or one level of care, but fewer hard resets when needs change.
Clearpol Inc.
Clearpol is a San Francisco healthtech company that builds AI tools for post-acute and long-term care providers. Its platform reads a facility's clinical data and regulatory environment, then automates the paperwork nobody likes: drafting CMS Form 2567 Plans of Correction, flagging resident risk before it escalates, and answering questions about federal and state nursing-home regulations. Positioned as a compliance 'co-pilot' for skilled nursing facilities, Clearpol says it is trusted by 900+ long-term care facilities and has written thousands of Plans of Correction.
Arash Jafari
Arash Jafari is the CEO and co-founder of Clearpol, a San Francisco healthtech company that builds AI to help post-acute and long-term care providers manage regulatory compliance and clinical risk. A former NASA JPL and Langley engineer, he traded interplanetary robotics simulations and severe-weather prediction for one of healthcare's least glamorous frontiers: the survey deficiency. Clearpol's AI now acts as a 'co-pilot' for skilled nursing facilities, drafting Plans of Correction, monitoring clinical data, and flagging regulatory risk before it escalates - trusted by 900+ facilities, with 3,000+ Plans of Correction written.
ExaCare AI
ExaCare AI is a New York-based healthcare technology company building an AI operating system for post-acute and senior care. Its suite of AI agents reads messy referral packets, recommends patient placements, automates reimbursement and documentation, and surfaces clinical risk so that care teams in skilled nursing, home health, and hospice spend less time on paperwork and more time on patients. Founded in 2022 by Laird Russell and Ben Willox, the company powers roughly 1,500-2,000 facilities nationwide and raised a $30M Series A led by Insight Partners in October 2025.
Laird Russell
Laird Russell is the co-founder and CEO of ExaCare AI, a New York-based company building an AI operating system for post-acute care. After a brief Wall Street and consulting run at Goldman Sachs and Bain & Company, the former Brown University hockey player turned his attention to the messiest corner of healthcare: the paperwork, handoffs, and admissions decisions that govern how seniors move between hospitals, skilled nursing, and home care. ExaCare's AI agents now run inside roughly 1,500 to 2,000 facilities, have processed more than two million patients, and pulled in a $30 million Series A led by Insight Partners in October 2025.
Agemark Senior Living
Agemark Senior Living is a family-owned operator of senior living communities founded in 1983 by real estate partners Richard Westin and Jesse Pittore. From a single converted hotel in Vancouver, Washington, the company has grown to own or manage 28 communities across six states, offering independent living, assisted living, memory care and skilled nursing. Guided by its in-house LifeCycles wellness philosophy, Agemark aims to reframe aging and end-of-life as stages to be celebrated, and has been certified a Great Place to Work for seven consecutive years.
SafelyYou
SafelyYou is a San Francisco-based AI company that uses unobtrusive in-room sensors and computer vision to detect, respond to, and help prevent falls among residents in senior living and memory care communities. Spun out of UC Berkeley's AI Research Lab in 2015 by founder and CEO George Netscher, the platform pairs 24/7 monitoring with clinical consultation to reduce falls, ER visits, and operating costs while keeping older adults safer in place.