Andrew Kassian is the CEO of Scalify, an AI-powered advertising platform that helps e-commerce brands plan, launch, optimize, and scale paid campaigns across Meta and TikTok from a single dashboard. Scalify's pitch is blunt: you should not need to become a media buyer to run profitable ads. Its tooling generates ad creative from product images, builds lookalike and interest audiences automatically, applies rule-based optimization that pauses losers and scales winners around the clock, and consolidates cross-platform performance data so founders can make spending decisions without exporting spreadsheets. Based in Miami with company operations tied to London, Kassian sits at the intersection of small e-commerce operators and the increasingly automated, AI-driven future of digital advertising.
Scalify is an AI-powered ad management and automation platform that lets businesses launch, analyze, optimize, and scale Facebook, Instagram, TikTok, and Google ads from a single dashboard. Built originally as a Shopify app for e-commerce and dropshipping store owners, it automates the grunt work of media buying - building hundreds of custom and lookalike audiences in seconds, generating ad creatives and copy with AI, running 24/7 rule-based optimization, and shifting budget toward winning ads - so smaller brands can advertise like they have an in-house agency without the agency price tag.