real-time-rendering
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Jessie Huang Is Giving Designers Their Hours Back
D5's CMO built her case for AI from the least glamorous place in software: the hours between an idea and a finished scene. Her answer is practical, creator-first, and rooted in years spent close to users.
D5 Wants Architects to Stop Waiting for the Picture
The rendering upstart began by chasing offline quality at game-engine speed. Now it is chasing a bigger prize: keeping a design intact from the first SketchUp move to the room where the client says yes.
Norman Wang Put the Camera Inside the Computer
He once tried on an astronaut helmet to understand a virtual world. Now the Glassbox co-founder builds cameras for worlds that exist only in computers - and teaches filmmakers how to walk straight into them.
The Six-Person Studio That Put a Movie Camera Inside a Game Engine
How a former VR outfit turned into the off-the-shelf toolmaker for virtual production - selling filmmakers a camera that shoots worlds that do not physically exist.
KeyShot
KeyShot, developed by Luxion and now operating under the KeyShot brand, is the widely adopted standard for real-time 3D product visualization. It turns CAD and 3D model data into physically accurate, photorealistic renderings, animations and interactive visuals, letting designers and engineers preview products before physical prototypes exist. Built on rendering research from co-founder Henrik Wann Jensen (an Academy Award winner for subsurface-scattering work), KeyShot is used by tens of thousands of product teams across consumer electronics, automotive, footwear, jewelry and medical devices, and is known for pairing high-end rendering accuracy with an approachable, drag-and-drop workflow.
Søren Abildgaard
Søren Abildgaard is the CEO of KeyShot, the industry-leading 3D visualization and rendering platform used by designers, engineers, and marketers worldwide. A Danish-born engineer-turned-executive, he brings two decades of engineering leadership from Zendesk, Avaya, Contentful, Adobe, Autodesk, and Microsoft to his mission of transforming KeyShot from a photorealistic rendering tool into a full-lifecycle visualization and realization platform. Having served on KeyShot's board since 2023, he stepped into the CEO role on May 1, 2025, backed by GRO Capital, with a sharp focus on AI integration, customer proximity, and strategic clarity.