pc-gaming
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The Phone Game That Escaped the Phone
BlueStacks began by making Android apps run on a PC. Its lasting business is making a small-screen game feel at home on the biggest screen in the house.
Reverb Communications knows whose head belongs in the box
A tiny farmer offers a useful clue to this game marketing agency: give people something worth showing. Behind the novelty sits the work of demos, storefronts, creator relationships, and launch logistics.
Overwolf Burned Its Cash Building Every Gaming Tool. Then It Let Everyone Else Build Them.
The Tel Aviv company nearly died trying to be a Swiss-army knife for gamers. Its second act was simpler: give modders and app makers the tools, audience and advertising to build the missing pieces themselves.
SteelSeries Built a $1 Billion Gaming Brand by Learning What Not to Make
A glass mousepad fixed one Counter-Strike player's dusty little problem. An MP3-player flop taught his company to stop wandering - and focus became the product.
The Budget Gaming Brand Betting Its Whole Pitch on 0.2 Milliseconds
A4Tech has sold computer mice since 1987. Its Bloody line skips the metal contacts inside a switch and fires on a beam of light instead - then sells the result to gamers who won't pay Razer money.