A phone, a pocket, a short walk. OneStep turns an ordinary routine into mobility data - and asks what healthcare misses between appointments.
A phone can record a sudden stop. Arity connects driving behavior with insurance claims, then sells the resulting intelligence to insurers, app makers and road planners. The difficult part is earning permission to do it.

The INRIX chief marketing officer has spent decades translating complicated technology into useful choices. Her more revealing skill is simpler: asking the question that lets everyone else into the room.

He went looking for a cleaner database and found an untidy world. Dataplor's founder turned that mess into a global location-intelligence company by pairing machines with people who still bother to check.
Geoff Michener began with people checking small businesses in Mexico. A decade later, Dataplor sells global place and foot-traffic intelligence - and its most useful lesson is the pivot from custom fieldwork to a data subscription that gets more valuable every time the real world changes.