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The Little Samples That Built Big Beauty
A studio-apartment PR shop made free samples into a growth engine. Four decades later, its name has changed, its toolkit has widened, and its favorite raw material is still the brand nobody quite knows how to explain.
Little Bird Built a Business Out of Knowing Who Should Meet Whom
Becca Falborn turned the advertising business's oldest tool - the trusted introduction - into a company that sells, publicizes and problem-solves for independent creative shops.
The Dime-Sized Rebellion Against Your 20-Ingredient Face Wash
Shubhangini Prakash left banking, learned to distrust her own bathroom shelf, and built a skincare line around a tablet you can read in a single breath.
Proximo Spirits
Proximo Spirits is only 19 years old, but it carries a 268-year inheritance. Its real product is the system that turns agave fields, old stills and sharply drawn brands into bottles people can find almost anywhere.
Fork & Good, Inc.
Fork & Good is a Jersey City-based cellular agriculture company growing real meat from animal cells instead of whole animals. Founded by urban-farming entrepreneur Niya Gupta and cultivated-meat pioneer Gabor Forgacs, the company built a pilot factory that produces cultivated pork using a patented bioprocess centered on muscle cells and high-density bioreactors. Its goal is to reach price parity with commodity meat - targeting roughly $2 per pound - while using a fraction of the land and water of conventional farming. In 2025 it acquired California's Orbillion Bio to combine cultivated pork and beef under one global platform spanning North America, Europe, Asia and the Middle East.