The grocery company found room to grow by taking decisions off the dinner table. First, it had to stop trying to make everything itself.
Factor built a sizable business by shrinking dinner to a two-minute microwave job. Now the HelloFresh-owned brand is testing whether the same refrigerated tray can travel beyond the subscription box - into offices, campuses, sports partnerships and Target aisles.
A Rockville sit-down spot run by three childhood friends turned into a Mediterranean chain worth billions - and it did it selling harissa and whipped feta to people who a decade ago could not pronounce either.
Morsl is a Sydney-based food-tech company that installs automated, self-service micro markets - unattended 24/7 cafes - inside Australian workplaces. Founded in 2018 by former Credit Suisse director Karla Borland, Morsl gives employees affordable access to fresh meals, salads, better-for-you snacks and drinks via scan-and-pay kiosks, positioning itself as a healthier, tech-enabled alternative to traditional vending machines and canteens.
Fit & Fresh is a Providence, Rhode Island consumer products company that designs fashionable, functional gear for carrying healthy food and drinks on the go - insulated lunch bags, meal-prep kits, portion-control containers, bento boxes and reusable ice packs. Formerly MEDport LLC, the company helped create the 'fashion lunch' category in 2006 and now sells through more than 30,000 retail doors nationwide plus a direct-to-consumer Shopify store, with a team that is roughly 85% women designing for a largely female customer base.