headless-commerce
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Tru Wants to Be the Wiring Behind the AI Enterprise
The Toronto consultancy built its name connecting commerce, content, data and customer experience. Now it is applying the same integration logic to agentic AI - and turning some of that know-how into products of its own.
Spryker Built a Shop for Things That Don’t Fit in a Shopping Cart
The Berlin software company treats commerce less like a storefront and more like industrial infrastructure - modular, programmable and built for the strange rules of B2B buying.
Commerce
Commerce (Commerce.com, Inc., Nasdaq: CMRC) is the parent brand of BigCommerce, Feedonomics and Makeswift, formed when BigCommerce rebranded on July 31, 2025. It positions itself as an open, AI-driven commerce ecosystem that combines an enterprise ecommerce operating system (BigCommerce), AI-powered product-data optimization and syndication (Feedonomics), and a visual, composable storefront builder (Makeswift). The company targets complex B2B and B2C brands that need to manage owned sites, marketplaces, wholesale and social channels, and is orienting its roadmap toward 'agentic commerce' where AI answer engines like ChatGPT and Perplexity drive product discovery.
Homesome
Homesome is an AI-first grocery commerce (g-commerce) platform that helps independent and regional grocers compete online. It packages a branded website, a unified mobile app, AI-driven personalization and search, a pick-and-pack fulfillment app, and a headless API suite into one system that plugs into a store's existing POS and loyalty programs. Founded by former Microsoft engineer Rahul Chabukswar, the company pivoted from running its own grocery-delivery service to powering the digital storefronts of chains like Strack & Van Til, Erewhon, Caputo's and Berkot's Super Foods.