A costly rebuild taught Healthie to put the product before the sales pitch. Today, its software helps clinicians and digital health companies look after the patient who keeps coming back.
Facebook gave Parse users a deadline to leave. The code escaped first - and a community turned a closed service into a backend developers could run for themselves.
A sale in one channel ought to be legible to every other part of a business. Tailor's wager is that the old ERP's most stubborn feature - its fixed shape - is exactly what modern retail can afford to lose.
The food-delivery business was a logistical headache. The backend tool built to launch it fast became the real company - and a lesson in finding the valuable machine hiding inside your first idea.

A new class of B2B support tools - Plain, Front, TeamSupport - is betting customers never wanted a help desk. They wanted an answer in the channel they were already in, and the old guard from BMC to USU is scrambling to catch up.
Launch fast with no code and turn engagement into measurable retention and growth.