frozen-food
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Caleb Wang Put a Family Archive in the Freezer Aisle
A finance operator went looking for the flavors he missed, then built the cold-chain machinery to share them. At MìLà, Caleb Wang treats every dumpling as both a product and a small act of cultural preservation.
M&M Food Market Was Frozen in the ’90s - Then It Let Shoppers Open the Freezer
The Canadian frozen-food chain had a tired name, blank white boxes and a counter customers found intimidating. Its comeback began with a wonderfully literal idea: let people browse.
SAMBAZON Bet $50,000 on a Berry America Couldn't Pronounce - Then Built the Category Around It
The frozen pulp was perishable, the name was unfamiliar, and the first bottled drinks stumbled. SAMBAZON survived by making açaí useful before trying to make it famous - and by turning supply-chain control into the brand.
The Soup Dumpling That Escaped the Restaurant
Jen Liao and Caleb Wang couldn't find a good soup dumpling in Bellevue, so they built one you can keep in your freezer - and turned 500 test recipes into a grocery-aisle brand with Simu Liu on the payroll.
White Castle Built the Fast-Food Playbook - Then Refused to Play the Franchise Game
The company that helped standardize fast food chose control over breakneck expansion. A century later, its small square burger travels through restaurants, freezer aisles, apps and now automated kiosks.
Amy's Kitchen
Amy's Kitchen is a family-owned, privately held organic food maker based in Petaluma, California. Founded in 1987 by Andy and Rachel Berliner and named after their daughter, the company makes 250-plus vegetarian frozen and convenience meals - soups, burritos, pizzas, bowls and mac and cheese - all built from organic, non-GMO ingredients. A Certified B Corporation, Amy's has grown from a kitchen-table pot pie into a roughly billion-dollar retail brand without ever going public.
Paul Schiefer
Paul Schiefer is the CEO of Amy's Kitchen, the family-founded organic frozen food maker in Petaluma, California. He started on the canning line as a high-school intern, then spent more than two decades inside the company - in IT, international, sustainability, government affairs and Chief of Staff - before being named President in 2023 and CEO in April 2026.