communications-software

(7)
Legend
David Nyland and the business of staying
Founder · Operator · Executive

David Nyland and the business of staying

He built a career running software companies. At Lumine Group, David Nyland is building something with a longer clock: a permanent home for communications and media businesses, and room for their leaders to grow.

david-nyland · lumine-groupRead →
Legend
Brian Balbirnie and the business he learned to leave behind
Founder · Executive · Operator

Brian Balbirnie and the business he learned to leave behind

He built Issuer Direct to make corporate compliance less cumbersome. Twenty years later, the founder of ACCESS Newswire is testing how much of that original business he needs to keep.

brian-balbirnie · access-newswireRead →
Company
The Press Release Learned to Buy Its Own Audience
Media · Saas · Ai

The Press Release Learned to Buy Its Own Audience

iCrowdNewswire took the vaguest number in public relations - potential reach - and replaced it with an ad campaign you can count. The bet is simple: a press release should not merely exist online; it should find the people who might care.

press-release-distribution · paid-mediaRead →
Company
The Press Release Was Supposed to Be Cheap. EZ Newswire Made It Measurable Instead.
Media · Saas · Ai

The Press Release Was Supposed to Be Cheap. EZ Newswire Made It Measurable Instead.

A $25 experiment in automated press releases grew into a premium distribution platform that charges up to $1,500 a release. The interesting part is not the markup - it is what EZ Newswire learned to sell instead of vague reach.

press-release-distribution · pr-techRead →
Company
Pulsar Group Wants to Turn the Noise Into Your Next Briefing
Saas · Enterprise · Media

Pulsar Group Wants to Turn the Noise Into Your Next Briefing

Four software brands put Pulsar Group inside the daily work of PR teams, marketers and researchers. Its next bet is that customers will pay for the finished analysis, while the company tackles the cost of putting its portfolio together.

audience-intelligence · media-monitoringRead →
Company
Cision UK wants to make every headline answerable
Saas · Media · Enterprise

Cision UK wants to make every headline answerable

A £110 million insurance refund shows what media intelligence can measure. Cision’s next test is tracking what AI says about your brand.

public-relations · media-intelligenceRead →
Company
Cision Spent Billions Building the Control Room for Corporate Attention
Saas · Media · Enterprise

Cision Spent Billions Building the Control Room for Corporate Attention

The 150-year-old descendant of a Swedish clipping bureau now watches news, social feeds and AI search for 75,000 organizations. Its bet is simple: the company that can measure attention can help steer it.

pr-software · media-intelligenceRead →