ces-2026
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The Company That Rents Out America's Most Trusted Logos
A Woodbridge, New Jersey family business has quietly built a 2,000-product catalog by borrowing names shoppers already trust - and doing the unglamorous work of design, packaging, and shelf logistics behind them.
The AI Listening to Your Whole Day Is Hiding in a Necklace
Three ex-Meta builders and a celebrity jewelry designer raised $8 million to make a 10-gram pendant that journals your life, tracks your moods, and texts you back. The catch: it only works if you almost never take it off.
Emily Ketchen
She spent 14 years selling other companies' ideas before she got to shape one of the world's biggest tech brands. Now she is trying to teach a 70,000-person company to market like it grew up online.
Jeff Yen
Jeff Yen is a Stanford-trained experimental physicist turned entrepreneur, and the co-founder and CEO of Etherdyne Technologies, a Santa Clara startup building 'wire-free' power. His company's Ether Power platform uses low-frequency magnetic resonance to deliver up to 100 watts through the air to multiple devices at once inside a three-dimensional 'Power Zone,' no cords or fixed charging pads required. After eight years of quiet R&D with co-inventor Dr. Robert Moffatt, Yen brought the technology to CES 2026, raised more than $1.2 million from over 400 investors on StartEngine, and now pitches wireless power as the next utility, an 'Electrification 2.0' as ubiquitous as Wi-Fi.
Yarbo M Series Robot
Yarbo M Series is a modular, autonomous yard robot that replaces four seasonal machines - lawn mower, snow blower, leaf collector, and edge trimmer - with one tracked, wire-free platform. Unveiled at CES 2026 and raising $2.6M on Kickstarter (26x its goal), the M Series uses nRTK GPS, LiDAR, and onboard AI to navigate without buried boundary wires, handles slopes up to 35 degrees, and operates year-round from -13F to 113F.
Shokz OpenFit Pro
Shokz OpenFit Pro are open-ear earbuds that pull off something most audiophiles thought impossible - noise reduction without sealing your ears. Launched at CES 2026, they combine a SuperBoost dual-diaphragm driver, Dolby Atmos with head tracking, 50 hours of battery life, and a triple-microphone array that quietly tamps down background noise while keeping you aware of your surroundings. Built for athletes, office workers, and anyone who refuses to sacrifice situational awareness for sound quality.