Its cameras help animate game characters, study human gait and guide robot research. Oxford Metrics now wants the business of measuring the world to produce more predictable returns.
The Kansas company stripped the markers and force plates out of a biomechanics lab. Now it is selling clinics and performance teams a faster way to turn ordinary movement into longitudinal evidence - with useful limits that buyers should understand.
A horse can't tell you its left hind is off. Equestic's SaddleClip listens to the gait instead - and riders in 65 countries are now training to what the data says.
The company turned a country-club basement experiment into 250-plus training centers and a database of 14 million golf swings. Its bet: that the fastest way to fix your slice is to measure it.
Betterguards Technology is a German-engineered sports-tech company that builds adaptive ankle braces using a patented micro-hydraulic piston. Unlike rigid braces or taping, the BetterGuard moves freely with the athlete and stiffens only at the instant of a dangerous ankle roll, reacting several times faster than the human body. Founded in Berlin/Hennigsdorf and now with a New York operation, the company sells direct-to-consumer and has been adopted by athletes across the NBA, NFL, MLS, MLB, NCAA and Olympic programs after joining the 2022 NBA Launchpad cohort.
MOVRS is a San Francisco- and Los Angeles-based AI and computer vision company building vision models that understand how people move and interact in the real world. It turns ordinary video into high-fidelity 3D human data and biomechanical measurements - no bodysuits, no marker dots, no camera arrays - and applies that data to sports storytelling, athlete training, and machine-learning datasets for industries from healthcare to robotics.
Mustard is a Los Angeles-area sports-tech company that puts elite athletic coaching in an app. Using AI and computer vision, it analyzes ordinary smartphone video of a pitcher's throwing motion or a golfer's swing, compares it against a decades-deep biomechanics database, and returns a report card plus a personalized drill plan. Co-founded by legendary throwing coach Dr. Tom House, the company aims to make world-class, data-driven coaching accessible to any athlete, starting with baseball and golf and expanding toward other sports.